8 Nā Kumu Alakaʻi e Kii ʻana i kahi loea ʻoihana Email

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Ma ka ʻāpana hoʻokahi (Hiki paha iā ʻoe ke loea ma kahi kūʻai aku leka uila inā…) ua kūkākūkā mākou i ka manawa a no ke aha he mea maikaʻi ke hoʻopaʻa aelike me ka poʻe loea i loaʻa, hoʻolaʻa ʻia, ʻike marketing marketing. I kēia manawa e hōʻike ana mākou i nā kumu alakaʻi e noʻonoʻo ai ma mua o ka hoʻolimalima ʻana i ʻoihana kūʻai leka uila, luna kūkālā leka uila a i ʻole luna hoʻomalu leka uila o ka hale. No ke aha mai?

Hoʻokomo pinepine nā ʻoihana āpau i kā lākou koho e pili ana i nā pae hewa, nā mea e hōʻeha i ka puʻuwai, kūpono ʻole, a me kahi nui o ka nalowale ʻana o ka hana a me nā kālā.

ʻElima mau mea pono ʻole ʻoe e hana

  1. Mai kāohi i kāu hulina i ka hulihonua. ʻAe, ʻo ke ala kūpono loa e kūkulu i ka hilinaʻi i ka pilina o ke alo a he alo, akā ʻaʻole ia he manaʻo ʻaʻole hiki ke kūkulu ʻia i ka hilinaʻi ma nā kahakai kaawale a i ʻole nā ​​ʻĀinapuniʻole no ia mea. E hoʻomanaʻo i ka mea āu e ʻimi nei ʻo ia ke kūpono kūpono. Ka palena ʻana i kāu ʻimi mai ka hoʻomaka a i kahi ʻāpana ʻāina i wehewehe ʻia he palena palena ʻole. Me kāu makai kūʻai aku a me ROI i ka makaʻu, ua like nā kiʻekiʻe me ke kiʻekiʻe. I kēia lā o ka leka uila a me WebEx, maʻalahi a kamaʻilio koke ke kamaʻilio. I ka ʻoiaʻiʻo, ke hui mākou me ke kanaka me kā mākou mea kūʻai aku (inā koi lākou i kahi lawelawe ad a lawelawe piha ʻia paha), hoʻonohonoho pinepine a maikaʻi nā hālāwai no ka mea ua hoʻolālā mākou iā lākou ma mua a ua palena ka manawa.
  2. Mai nānā i nā ʻoihana ma muli o ka nui. Inā he hui liʻiliʻi ʻoe, ʻaʻole pono ʻoe e hōʻoki i ka hana ʻana me kahi pū-no ka hoʻolimalima maʻalahi no ka mea hāʻawi lākou i nā lawelawe hou aku a ʻoi aku ka ʻike ma mua o kāu e pono ai; ʻoiaʻiʻo, ʻaʻole paha ʻoe he kikowaena waiwai nui no lākou akā aia nō paha iā lākou ka mākaukau kikoʻī āu e pono ai.
    Pēlā nō, ʻaʻole pono nā mea kūʻai aku nui aku e kāpae i nā ʻoihana liʻiliʻi a i ʻole nā ​​ʻoihana kūʻokoʻa mai kā lākou noʻonoʻo. ʻOi aku ka ʻike o ka poʻe loea ma ka poʻo o nā hale kūʻai liʻiliʻi ma mua o ka loea o kahi ʻoihana kūʻai leka uila a i ʻole nā ​​limahana waena e hāʻawi ʻia iā ʻoe ma kahi ʻoihana lawelawe piha piha. ʻO ka nānā, ka mākaukau, a me nā manaʻo he mea nui.
  3. Mai hana i ka ʻike ʻoihana i kahi pono e pono ai. ʻO nā pros e kūʻai aku ai me ka nui o ka ʻike mahele e hiki ke hoʻokau ʻia i ka pūʻulu-manaʻo. ʻAʻohe o kekahi hui a kanaka paha e ʻike e like me kāu e pili ana i kāu ʻoihana, no laila pono ʻoe e hoʻolimalima iā lākou no ka mea a lākou e ʻike ai: ke akamai a me ka ʻepekema o ke kūʻai aku ʻana i ka leka uila.
    ʻO kekahi o nā mea aʻu e makemake ai e pili ana i ke kūʻai ʻana i ka leka uila, ʻo ia ka pollination keʻa o nā manaʻo i loaʻa mai ka hana ʻana ma nā ʻano ʻoihana like ʻole. Kūʻokoʻa kēlā me kēia ʻoihana, akā hāʻawi like lākou āpau i nā ʻano maʻamau. ʻO ka mea a mākou e aʻo ai i ka lawelawe ʻana i kahi mea kūʻai aku i hoʻokahi ʻoihana e hoʻonāukiuki i kahi manaʻo hou no ka mea kūʻai aku i kekahi.
  4. Mai noi no (a leʻaleʻa) i ka hana kuhi manaʻo. ʻO nā hoʻolaha hoʻolaha a i ʻole nā ​​hoʻāʻo ka bane o ka ʻoihana ʻoihana, kū like ka mea like me nā mea leka uila. ʻO nā papa hana hoʻolaha e like me nā steroid, hoʻonui pinepine lākou i nā mea hōʻike? nā hiki. Akā ʻo ke kumu nui ʻaʻole e noi no ka hana kikoʻī ʻo ia nā prospect maikaʻi loa – nā mea āu e makemake ai – ʻaʻole e hana. ʻAʻole pono lākou. ʻO ka nui o kā lākou makemake e lele i waena o nā hoops speculative nou, ʻo ka nui o kāu kānalua. Inā mākaukau lākou e hāʻawi i kā lākou hana ʻaʻole pono e loaʻa kahi mākeke maikaʻi loa no ia.
  5. Mai hōʻalo i nā nīnau e pili ana i kāu moʻohelu kālā. Mai ʻae i kekahi e haʻi iā ʻoe ʻaʻole kamaʻilio ke kālā (a i ʻole budget). Loaʻa i kēlā me kēia ʻāpana a i waho paha kekahi mau palena palena palena kālā o nā mea kūʻai aku, i hōʻea mai ma o ka ʻike a predicated i kekahi hapa e ka hoʻokele waiwai a me kā lākou mea kūʻai aku ukana. ʻO ia ke kumu he mea nui ia, no ka mālama ʻana i kahi loiloi ʻike, he manaʻo paha kāu no kāu kālā. Ua loaʻa paha iā ʻoe kahi ʻike maikaʻi ʻole ma ka haʻi ʻana i kāu moʻohelu kālā i ka wā mua a i ʻole i ka mea āu i manaʻo ai he ākea (e hoʻomanaʻo i ka pūnaewele mua āu i hoʻomohala ai? Akā ma ke ʻano he rula, ke kamaʻilio ʻoe me nā prospect hoihoi, e komo i kahi kamaʻilio ākea ke hiki mai kāu kālā. I ka hopena e mālama ia i kou manawa, ka ikaika, a me ke kālā.

No laila pehea ʻoe e koho ai i kahi hoa kūʻai leka uila?

  1. E hoʻoholo i kāu mea e pono ai. ʻO ka mea maikaʻi ʻole hiki iā ʻoe ke hoʻolimalima no kahi hana a laila ʻaʻole e ʻae iā lākou e hana. Pono ʻoe i kekahi e alakaʻi a i ʻole kekahi e ukali? ʻO kahi paʻa i hiki ke hoʻomohala i ka hoʻolālā a i ʻole he loea i ka hoʻokō? Kūkākūkā e makemake e leʻaleʻa a i ʻole ʻo ia ka ʻoihana āpau? ʻO kahi limahana e lawe i nā kauoha a i ʻole kekahi e ʻaʻa aku i kou noʻonoʻo?
  2. E hoʻomaka i kahi kamaʻilio. E hoʻouna i nā prospect i kahi leka uila, a i ʻole e kāhea iā lākou. Noho pū i kekahi mau minuke ma ke kelepona a loaʻa koke iā ʻoe kahi ʻano kemika a me ka hoihoi. E nīnau iā lākou e pili ana i kā lākou mōʻaukala, ʻo wai kā lākou mea kūʻai aku i kēia manawa, he aha nā mea nui a lākou.
  3. E kono iā lākou e nānā i ka piha lima o nā hihia hihia. E hoʻomanaʻo ʻaʻole ʻoe e nānā inā loaʻa iā lākou nā hopena maikaʻi e hōʻike ai (e ʻike lākou āpau) akā e hoʻomaopopo i ka noʻonoʻo ma hope o kā lākou hōʻea ʻana i kā lākou hopena. E aʻo ʻoe e pili ana i kā lākou kaʻina hana, he aha ia, pehea e hana ai, a pehea e kūpono ai i kāu ʻoihana a me ka moʻomeheu. Hoʻohālikelike paha ia? Hoʻokumu hoʻoholomua? Hoʻokele ʻia ka ʻikepili?

Ke ʻike ʻoe i kahi kūpono maikaʻi, e kūkākūkā me lākou i ke ala ʻoi loa e hōʻoia ai i kahi pilina lōʻihi a kūleʻa hoʻi. E hele mai e hoʻomaʻemaʻe i kāu ʻaelike no kāu uku a me nā lawelawe. A laila hoʻokuʻu i ka pū o ka mea hoʻomaka a hoʻokuʻu iā lākou e hana.

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