Cyber Lune
Martech Zone nā ʻatikala i kau ʻia Paena:
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ʻO Ecommerce a me Retail
ʻElima mau ʻanuʻu hiki iā ʻoe ke hana i kēia lā e hoʻonui i kāu kūʻai Amazon
He atypical nā kau kūʻai hou aku. I ka wā maʻi maʻi mōʻaukala, ua haʻalele nā mea kūʻai aku i nā hale kūʻai brick-a-mortar i ka nui, me ka hāʻule ʻana o nā wāwae wāwae ʻeleʻele ma mua o 50% o ka makahiki. I ka hoʻohālikelike ʻana, ua piʻi ka kūʻai aku ma ka pūnaewele, ʻoi loa no Amazon. I ka makahiki 2020, ua hōʻike ka mea pilikua pūnaewele ua hoʻoneʻe nā mea kūʻai kūʻokoʻa kūʻokoʻa ma kāna kahua i $ 4.8 miliona o nā mea kūʻai ma Black Friday a me Cyber Pōʻalima -…
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ʻO Ecommerce a me Retail
Priming ka Omnichannel no ka Pōʻalima ʻEleʻele a me Cyber Pōʻakahi
ʻAʻohe nīnau e pili ana i ia mea, ke hele nei ka hale kūʻai i kahi loli ikaika. ʻO ke kahe mau o nā ala āpau e koi ana i nā mea kūʻai aku e hoʻomaʻamaʻa i kā lākou kūʻai aku a me nā hoʻolālā kūʻai aku, ʻoiai ke hoʻokokoke nei lākou i ka Black Friday a me Cyber Monday. ʻO nā kūʻai kikohoʻe, e komo pū ana me ka pūnaewele a me ka mobile, ʻo ia nā wahi mālamalama i nā hale kūʻai. Ua ʻōlelo ʻo Cyber Monday 2016 i ke poʻo inoa no ka mea nui loa…