I kekahi manawa poina mākou i ka hohonu o kā mākou i ka ʻoihana a poina e hāʻawi wale i kekahi i kahi hoʻokomo i ka terminology kumu a i ʻole nā acronyms e lana nei a kamaʻilio mākou e pili ana i ka hokona pūnaewele ʻana. Laki no ʻoe, ua hui pū ʻo Wrike i kēia infographic 101 Marketing Online e hele iā ʻoe ma waena o nā huaʻōlelo kūʻai maʻamau āpau āu e pono ai e hoʻopaʻa i kahi kamaʻilio me kāu ʻoihana kālepa. Ke kūʻai aku ʻana pili - ʻike i nā hoa kūwaho e kūʻai aku i kāu
Mea Hou Hou: Hoʻokipa, Hoʻokomo, Pani, a me nā Alakaʻi Nurture no kāu ʻoihana ma hoʻokahi pae kūʻai aku
ʻO ka hapa nui o CRM a me nā pae enablement kūʻai aku i ka ʻoihana e koi i ka hoʻopili ʻana, ka hoʻopili ʻana, a me ka hoʻokele. Aia kahi helu manuahi kiʻekiʻe i ka hānai ʻia o kēia mau mea hana no ka mea he mea hoʻopilikia loa ia i kāu hui, ʻo ka hapa nui o ka manawa e koi ana i nā mea kūkākūkā a me nā mea hoʻomohala e hana i nā mea āpau. ʻAʻole e hōʻike i ka manawa hou e koi ʻia ai i ka hoʻokomo ʻikepili a laila liʻiliʻi a ʻaʻohe ʻike a ʻike paha i ka huakaʻi o kāu prospect a me nā mea kūʻai aku. ʻO Freshsales ʻo
Zymplify: Ke kūʻai aku ʻana ma ke ʻano he lawelawe no ka ʻoihana liʻiliʻi
Hoʻomau ka hoʻomohala wikiwiki, nā papahana, a me nā hoʻopili hoʻohui i nā pae ma ka mākeke e hāʻawi i ka plethora o nā hiʻohiʻona i nā kumukūʻai haʻahaʻa haʻahaʻa i kēlā me kēia makahiki. ʻO Zymplify kekahi o ia mau paepae - kahi pae kūʻai ʻōpua e hāʻawi ana i nā hiʻohiʻona āpau e pono ai no kahi ʻoihana liʻiliʻi e ʻumeʻume, loaʻa, a hōʻike i nā alakaʻi ma ka pūnaewele. Eia nō naʻe, hana ia no ka mea liʻiliʻi ma mua o ka hapa nui o nā papa hana automation marketing ʻē aʻe ma ka mākeke. Mai ka pūnaewele: Zymplify is
Hana-Ma: Kumu Kūkulu, SaaS, Hana Kūʻai Kūʻai Kūʻōkū
ʻO ke kūʻai aku ʻana i kēia manawa ka marketing digital. Hoʻolahalaha ka laulā ākea i nā hana i waho a me nā hana i loko, alakaʻi alakaʻi a me nā hoʻolālā e hānai ana, a me nā polokalamu hoʻoikaika ola a me nā papahana hoʻolaha. I mea e kūleʻa ai, pono i nā mea kālepa i kahi hopena kūʻai kūʻai uila e hiki ke waiwai, maʻalahi, launa pū me nā ʻōnaehana a me nā pono hana ʻē aʻe, maʻalahi, maʻalahi e hoʻohana, pono a maikaʻi hoʻi. Hoʻohui ʻia, 90 mau pākēneka o nā ʻoihana o ka honua holoʻokoʻa ka liʻiliʻi; Pēlā nō hoʻi nā hui kalepa. Eia nō naʻe, ʻaʻole i hoʻolālā ʻia nā hāʻina automation marketing ʻoi loa e hoʻokō i nā pono o
He aha ke ʻano o ke kūʻai aku ʻana? He aha kāu e ʻike ai…
ʻO ka automation marketing kahi buzzword e pili ana i nā mea āpau i kēia mau lā. Inā hiki i kahi paepae polokalamu ke hoʻoulu i kahi leka i kahi mea e loaʻa ai ma o kā lākou API, hoʻolaha ʻia ʻo ia ma ke ʻano he automation marketing. I koʻu manaʻo, he hoʻopono wale kēia. ʻOiai he hana maʻalahi paha kēia e kūlike i kā lākou hoʻolālā kūʻai, ʻaʻole ia he hopena automation marketing. I ka ʻoiaʻiʻo, manaʻoʻiʻo wau i ka hapanui o nā hoʻoponopono automation marketing i loaʻa - ʻo ka mea nui loa - loaʻa
Infer Net New Leads: E ʻike a hoʻouna i nā alakaʻi maikaʻi loa ma Salesforce
Ke paʻakikī nei nā ʻoihana e wehewehe i nā mauna o ka ʻikepili e pili ana i kā lākou mea kūʻai aku a me nā mea e hoʻonāukiuki ai iā lākou. ʻAneʻane hiki ʻole ke ʻike i ka nahele mai nā kumulāʻau ke nānā ka poʻe i kā lākou ʻōnaehana record vs. e lawe ana i nā ʻike kūpono mai nā hōʻailona āpau i nā ʻōnaehana like ʻole e like me Salesforce, Marketo a me Google Analytics, a me nā kumuwaiwai i kūkulu ʻole ʻia mai ka pūnaewele. Kakaikahi nā ʻoihana i loaʻa nā kumuwaiwai a i ʻole ke akamai e mina i kā lākou ʻikepili a noi i nā anamanaʻo e hoʻoholo ai
Kūʻai aku a me ke kūʻai aku ʻana: The Game Game of Thrones
ʻO kēia kahi infographic maikaʻi loa mai ka hui Pardot ma nā hui kahi e hakakā ai nā kūʻai aku a me ke kūʻai aku ʻana iā lākou iho. Ma ke ʻano he kūkākūkā kālepa, ua hakakā mākou me nā ʻoihana kūʻai aku ʻia. ʻO kahi pilikia nui ka hoʻopili pinepine ʻana o nā ʻoihana kūʻai aku i nā mea like i loaʻa iā lākou no kā lākou hui kūʻai aku i ka hui kūʻai. Hoʻolimalima ʻia mākou e nā hui kalai ʻia e nā mea kūʻai aku no ka mea ʻike lākou ʻaʻole i kūkulu kā lākou inoa i ka ʻike, ka mana a me ka hilinaʻi ma ka pūnaewele a me kā lākou kūʻai aku
Hoʻohana pālua ka hoʻohana Prioritization i kāu kūʻai kūwaho kūwaho
Ke kūkākūkā nei wau i kēia hebedoma me kahi CEO SaaS e hakakā nei e hoʻolimalima i ke tālena kūʻai aku hoʻohua. ʻOiai lākou e helu ana a hoʻonohonoho mua i kā lākou mau alakaʻi i loko, lohi pinepine ka hui e hoʻopili i nā alakaʻi a kā lākou kāhea i kāhea ʻia weliweli. Lawe ʻia kahi ʻano kanaka kūʻai kūikawā e hana i nā kāhea 70+ i ka lā, akā ʻo ia ka mea e pono ai kahi hoʻomaka inā lana ka manaʻo e hoʻokele i nā mea kūʻai aku e hānai kūleʻa.