3 mau kumumanaʻo no nā Pūnaewele Hokona Email e hoʻonui ai i nā helu hoʻololi

Inā ua wehewehe ʻia kāu kālepa kūloko ma ke ʻano he funnel, e wehewehe wau i kāu kūʻai ʻana i ka leka uila ma ke ʻano he ipu e hopu i nā alakaʻi i hāʻule. Nui nā poʻe e kipa i kāu pūnaewele a hui pū me ʻoe, akā ʻaʻole paha ia ka manawa e hoʻololi maoli ai. He anecdotal wale nō ia, akā e wehewehe wau i kaʻu mau hiʻohiʻona ponoʻī i ka wā e noiʻi nei i kahi anuu a i ʻole ke kūʻai pūnaewele ʻana: Kūʻai mua - E nānā au i nā pūnaewele a me nā pāpili kaiaulu e ʻike i ka ʻike hiki iaʻu

ActionIQ: He Manaʻo ʻIkepili Mea Hoʻohui Hou e Hoʻolālā i nā Kanaka, ʻenehana, a me nā hana

Inā ʻoe he ʻoihana ʻoihana kahi āu i hoʻokaʻawale ai i ka ʻikepili i nā ʻōnaehana he nui, kahi Platform Data Data (CDP) aneane he mea pono. Hoʻonohonoho pinepine ʻia nā ʻōnaehana i kahi kaʻina ʻoihana a i ʻole ka automation… ʻaʻole ka hiki ke nānā i ka hana a i ʻole ka ʻikepili ma o ka huakaʻi a ka mea kūʻai. Ma mua o ka pā ʻana o ka Platform Data Datas i ka mākeke, ʻo nā kumuwaiwai e pono ai e hoʻohui i nā paepae ʻē aʻe i kāohi i kahi moʻohelu o ka ʻoiaʻiʻo kahi e ʻike ai kekahi o ka hui i ka hana a puni.

Drip: He aha ka Ecommerce Customer Relation Manager (ECRM)?

Hoʻokumu kahi papahana Ecommerce Customer Relation Management i nā pilina ʻoi aku ka maikaʻi ma waena o nā hale kūʻai ecommerce a me kā lākou mea kūʻai aku no nā ʻike hoʻomanaʻo ʻole e hoʻokau i ka kūpaʻa a me ka loaʻa kālā. Hoʻopili ka ECRM i ka mana hou aku ma mua o kahi mea lawelawe Leka uila (ESP) a ʻoi aku ka nānā ʻana o nā mea kūʻai aku ma mua o kahi pae ʻoihana Pili Pili (CRM) paepae. He aha ia ka ECRM? Mālama ʻo ECRM i nā mea hale kūʻai pūnaewele e hoʻomaopopo i kēlā me kēia mea kūʻai aku ʻokoʻa - kā lākou makemake, kūʻai, a me nā lawena.

Pehea e hoʻonui ai i kāu kūʻai kūʻai aku kūʻai aku me kahi ʻōkuhi paʻa paʻa pono a nā mea kūʻai aku

I mea e ulu pono ai a ola i ka ʻoihana, pono i nā ʻona ʻoihana ke ʻapo i nā hana he nui a me nā hana. He mea koʻikoʻi kahi hoʻolālā mālama mea kūʻai aku no ka mea ʻoi aku ka maikaʻi ma mua o nā hoʻolālā kūʻai ʻē aʻe ke hiki mai i ka hoʻonui ʻana i nā loaʻa a me ka hoʻokele i ka hoʻi i kāu hoʻopukapuka kūʻai. Loaʻa ke loaʻa ʻana i kahi mea kūʻai aku ʻelima mau manawa hou aʻe ma mua o ka hoʻopaʻa ʻana i kahi mea kūʻai aku. ʻO ka hoʻonui ʻana i ka paʻa ʻana o nā mea kūʻai e 5% hiki ke hoʻonui i nā loaʻa kālā mai 25 a 95%. ʻO ka helu kūleʻa o ke kūʻai aku aku i kahi mea kūʻai aku

He aha ka mea kūʻai aku maʻiʻo?

ʻOiai ke kākau nei mākou e pili ana i ka hokona ʻike ma mua o hoʻokahi mau makahiki, manaʻo wau he mea nui e pane mākou i nā nīnau maʻamau no nā haumāna ʻelua o ke kūʻai aku ʻana a me ka hōʻoia i ka ʻike i hāʻawi ʻia i nā mākaʻi ʻike. ʻO ka mākau ʻike ʻike ka manawa hoihoi. ʻOiai ua loaʻa ka manawa o kēia manawa, ʻaʻole hiki iaʻu ke hoʻomanaʻo i kahi manawa i loaʻa ʻole ka ʻike e pili ana iā ia. Akā he mea hou aku i kahi hoʻolālā kūʻai ʻike ʻike ma mua o ka hoʻomaka ʻana i kahi blog, no laila

Kahi ala akamai i ka leka uila pilikino i wehewehe ʻia

Makemake nā mākeke e ʻike i ka pilikino ʻana o ka leka uila ma ke ʻano he kuhi i ka ʻoi loa o ka maikaʻi o nā hoʻolaha leka uila a hoʻohana nui ia. Akā manaʻo mākou he ala naʻauao i ka hoʻopilikino ʻana i ka leka uila e hāʻawi i nā hopena maikaʻi aʻe mai kahi nānā waiwai. Manaʻo mākou i kā mākou ʻatikala e wehe aʻe mai ka leka uila nui maikaʻi i ka pilikino pilikino sophisticated i mea e hōʻike ai pehea e hana ai nā ʻano ʻokoʻa i ka ʻano o ka leka uila a me ke kumu. E hāʻawi ana mākou i ke kumumanaʻo o kā mākou

ʻO ka Puzzle ʻike ma ka Hoʻokele ʻIkepili Mea Kūʻai

ʻO ka Crisis Identity Consumer Ma nā kaʻao Hindu, ʻo Ravana, ke akeakamai nui, a me ka mōʻī diabolō, he ʻumi ona poʻo, e hōʻailona ana i kāna mau mana like ʻole a me ka ʻike. ʻAʻole hiki ke hoʻopau ʻia nā poʻo me ka hiki ke morph a regrow. I kā lākou kaua ʻana, ʻo Rama ke akua koa, pono e hele ma lalo o nā poʻo o Ravana a kau i ka pua i kona puʻuwai mehameha e luku iā ia no ka maikaʻi. I kēia mau lā, like ka mea kūʻai aku me Ravana, ʻaʻole ma kāna ʻano

He aha nā mākau kūʻai hou o kēia au nui i ka makahiki 2018?

ʻO nā mahina i hala iho nei e hana ana wau i nā papahana no nā papa hana kūʻai uila a me nā palapala hōʻoia no kahi ʻoihana honua a me kahi kula nui. He huakaʻi kupaianaha loa ia - e kālailai hohonu ʻana i ka hoʻomākaukau ʻana o kā mākou mea kūʻai aku i kā lākou papahana papahana kūlana, a me ka ʻike ʻana i nā āpau e hoʻonui ai i ko lākou mākau i ka wahi hana. ʻO ke kī i nā papahana kekelē kuʻuna ke lawe pinepine ʻia nā curriculae i mau makahiki e ʻae ʻia. Minamina, kau ia i nā haumāna puka