ʻO ke kaua no ka hoʻonani wā hoʻomaha - Google Kūʻai vs. Amazon Product Ads ma Q4

ʻLelo lākou "waiho i kāu kālā ma kahi o kou waha." ʻĀ, ʻōlelo ma ke alanui, a ʻo kēlā me kēia alanui paha ma ka honua, ʻo Google a me Amazon kāu mau mea hana kālā ke hiki mai i ka hale kūʻai pūnaewele. ʻO Google Shopping a me Amazon Ads Ads he mea kānalua ʻelua o nā ʻenekini kūʻai kūʻai hoʻohālikelike uku nui loa (CSE) e kū nei. Akā ʻike ka poʻe āpau i kēlā. ʻO ka mea paha ʻaʻole ʻike ka pae honua lalo o nā pilikua CSE: The

Pehea ʻoe e kūʻai aku ai ma ka pūnaewele

Ke koho ʻana i kahi e kūʻai aku ai i kāu mau mea ma ka pūnaewele e like me ke kūʻai ʻana i kāu kaʻa mua. Aia ka mea āu e koho ai i ka mea āu e ʻimi nei, a ʻo ka papa inoa o nā koho ke lilo i mea nui. Hāʻawi nā pūnaewele ecommerce kaiāulu i kahi manawa kūpono e hoʻopili i kahi kikowaena ākea o nā mea kūʻai aku akā lawe lākou i kahi ʻoki nui o nā loaʻa kālā. Inā makemake ʻoe e kūʻai wikiwiki aku a hopohopo ʻole e pili ana i ka palena palena, ʻo ia paha kāu keu ʻoi loa.

He aha ka ʻoihana kūʻai kūʻai hoʻohālikelike maikaʻi loa?

Ua hōʻuluʻulu ʻo CPC Strategy i ka ʻikepili mai ka ʻoi aku ma mua o 100 mau mea kūʻai aku pūnaewele o ka nui like ʻole, ma kahi o 4.2 miliona kaomi a me 8 miliona i loaʻa kālā e hoʻoholo ai i nā ʻenekini kūʻai maikaʻi maikaʻi loa ma ka pūnaewele. Hoʻohālikelike nā ʻenekini kūʻai kūʻai hoʻohālikelike i nā pūnaewele e like me Pricegrabber, Nextag, Amazon Product Ads, Shopping.com, Shopzilla a me Google Kūʻai. I ke aʻo ʻana, kālailai mākou i nā pūnaewele kūʻai maikaʻi loa no ke kālepa ecommerce kalepa, loaʻa kālā, helu hoʻololi, kumukūʻai o ke kūʻai aku, a me nā kumukūʻai no nā kaomi, a hōʻuluʻulu iā lākou i

ʻO Amazon Versus ka Honua!

Ke kū nei ʻo Amazon ma ke ʻano he kumu kūʻai kūʻai mana loa i ka honua. Me nā miliona o nā mea kūʻai aku make paʻakikī a me nā mea pā, ua ʻaʻa ʻo ia ʻaʻole wale nā ​​mea kūʻai aku ʻē aʻe a ma waho pūnaewele, akā ʻo nā kaha kūʻai pūnaewele holoʻokoʻa. ʻO kā Amazon huahana hou loa, ʻo Kindle Fire, i lawe i kekahi ʻōlelo hōʻino maikaʻi loa i kēlā pule aku nei. Nānā ʻole ʻia, kūʻai ʻia nā kūʻai aku he nui loa, me nā mea ʻoi aku ma mua o 1 miliona Kindle (me Kindle Fire) ke kūʻai ʻia aku nei i kēlā me kēia pule no ka pule ʻekolu i