E ʻeli hohonu i kāu hopena hopena: Cross Tab a me ka kānana kānana

Hana wau i ka Media Media Marketing no SurveyMonkey, no laila he mea kākoʻo nui wau i ka hoʻohana ʻana i nā ana pūnaewele e kiʻi i kāu mea kūʻai aku i mea e ʻoi ai ka maikaʻi, nā hoʻoholo hoʻoholo ʻoihana nui aʻe. Hiki iā ʻoe ke kiʻi i kahi ʻike he nui mai loko o kahi ana maʻalahi, keu hoʻi ke ʻike ʻoe i kahi mea a ʻelua paha e pili ana i ka hoʻokumu ʻana a me ke kālailai ʻana iā ia. ʻO ke kākau ʻana a me ka hoʻolālā ʻana i kahi ana maikaʻi kahi ʻāpana nui o kēia kaʻina hana, akā ʻo nā hana a pau ma mua

Nā ʻōlelo aʻoaʻo kiʻekiʻe ʻelima no ka nānā ʻana i ka nui

Aia kekahi ʻoiaʻiʻo maʻalahi i hōʻike ʻia e ka wā o ka Pūnaewele: ʻO ka noi ʻana i nā manaʻo pane a me ka loaʻa ʻana o ka ʻike i kāu kumu kūʻai a maʻalahi ka māka māka. He mea kupaianaha paha kēia a i mea hoʻoweliweli paha, e hilinaʻi ana iā ʻoe a me nā mea āu e ʻimi nei i nā manaʻo e pili ana, akā inā ʻoe ma ka mākeke e hoʻopili me kāu kumu e loaʻa ai ko lākou manaʻo pono, he mau tona kou. o nā koho manuahi a me ke kumu kūʻai kūpono e hana ai. Aia

ʻO wai e pane ana i kāu ana? Maʻalahi ʻia ka hōʻoia ʻana

ʻO ka noi ʻana i nā manaʻo o ka mea kūʻai aku ma mua, i ka wā, a ma hope o ka hoʻouka ʻana i kahi ʻoihana ʻoihana hou kahi ala maikaʻi loa e noʻonoʻo pehea ʻoe e ana ai i nā maka o kāu mea kūʻai aku. ʻAʻole ʻoe makemake e ʻike ʻoe pehea ka manaʻo o kāu mākeke pahuhopu (30 a 45 mau makahiki o nā makuahine hana, e pili ana i kāu hana, ʻoiai ʻoi aku ka maʻalahi o ka nīnau ʻana iā ʻoe iho. ʻO ka nūhou maikaʻi no ka poʻe kālepa, ke hana nei ʻoe ma kahi ʻoihana nui

3 mau ala e hoʻohana ai i nā ana no ka ʻimi noiʻi mākeke ʻoi aku ka maikaʻi

ʻO ka manawa kūpono inā ʻoe e heluhelu ana Martech Zone, ua ʻike ʻoe i ka nui o ka hana ʻana i ka noiʻi mākeke i kēlā me kēia ʻōnaehana ʻoihana. Ma aneʻi ma SurveyMonkey, manaʻoʻiʻo mākou i ka hoʻomaopopo maikaʻi ʻia ʻana i ka wā e hoʻoholo ana ʻo ia ka mea maikaʻi loa e hiki ai iā ʻoe ke hana no kāu ʻoihana (a me kou ola pilikino pū kekahi.). ʻO nā ana ʻana ma ka pūnaewele he ala maikaʻi loa ia e hana wikiwiki ai i ka noiʻi mākeke. Eia nā ala 3 e hiki ai iā ʻoe ke hoʻokomo iā lākou i kāu ʻoihana

4 mau ʻōlelo aʻoaʻo no ka “launa ʻana” ʻoi aku ka maikaʻi

Inā ʻoe e heluhelu ana Martech Zone, loaʻa i kekahi manawa ka clued iā ʻoe i ka ʻoiaʻiʻo e lilo ia i mea nui ma mua o ka loaʻa ʻana o kāu ʻoihana kaiaulu i kēia makahiki. Ua hōʻike ʻia kahi noiʻi hou a mākou i mālama ai no GrowBiz Media i ka hoʻolālā ʻana o 40% o nā mea hoʻoholo hoʻoholo pāʻoihana liʻiliʻi e hoʻohana i ka pāpili kaiaulu i 2012. Ua lohe koke wau i kahi malihini ma Business Insanity Radio Talk Show e ʻōlelo ana e hāʻawi ʻia ka poʻe kūʻai aku āpau i kā lākou

Hōʻoia Manaʻo Manaʻo 2.0

ʻO ka hana ʻana i kahi nānā ʻana ma ka pūnaewele he ala wikiwiki a maʻalahi ia e hiki ai i kāu mea kūʻai aku e kiʻi i ko lākou manaʻo ma nā mea āpau. ʻO kaʻu hana ma Zoomerang Online Surveys a me nā Poll e hoʻokau paha iaʻu, akā ua puhi ʻia wau e nā mea maikaʻi a pau i hiki iā ʻoe ke hana me nā ana. I kēia mau lā, loaʻa iā ʻoe he mau tone o nā koho noiʻi, mai ka hoʻokomo ʻana iā ia i kāu pūnaewele, a hoʻouna ʻia ma o ka leka uila i nā kelepona o ka poʻe, a hiki i ka hoʻokumu ʻana iā ia a