ʻO ka mea kūʻai aku vs ka lawena ʻoihana ma ka pāpili kaiaulu
Ua noiʻi ʻo SurveyMonkey i nā mea hoʻoholo i nā ʻoihana US me ka liʻiliʻi ma mua o 1,000 mau limahana a me nā mea kūʻai aku e hoʻomaopopo i kā lākou hoʻohana ʻana i ka pāhana kaiapili, ʻo ia hoʻi ʻo Facebook, e launa pū. Ua hoʻohana ʻia kahi noiʻi pūnaewele SurveyMonkey no ka hōʻiliʻili ʻana a me ka nānā ʻana i ka ʻikepili, a ua paʻi ʻia nā hopena: Marketing in a Digital World SMB & Consumer Survey Results, 2011.
ʻO ka huina, 1180 ʻoihana liʻiliʻi a liʻiliʻi (SMB) nā mea hoʻoholo a me nā mea kūʻai 500 i hoʻopau i ka noiʻi e hāʻawi ana i ka ʻike e pili ana i kā lākou hoʻohana ʻana i ka media media, nā makemake Facebook, a pehea e hoʻohana ai kēlā me kēia māhele i kēia mau mea hana e launa pū ai no nā kumu ʻoihana.
ʻO ke kumu: e kiʻi i ka ʻike hohonu o ka hoʻohana ʻana o nā ʻoihana liʻiliʻi a i waena o nā ʻoihana liʻiliʻi (SMBs) a me nā mea kūʻai aku i nā mea hana media e launa pū ai no nā kumu ʻoihana.
ʻO nā hopena he mea hoihoi loa ia aʻu i nīnau ai KahikiMonkey inā hiki iā mākou ke hoʻokomo i nā hopena i kahi Infographic no lākou. Ua makemake lākou i ka manaʻo, a ua hoʻomohala mākou i kahi infographic maikaʻi loa! He mea kupanaha ka hoʻohālikelike ʻana i nā pane a nā mea kūʻai aku i nā mea hoʻoholo SMB. Hāʻawi ʻo ia i ka ʻike nui i nā ʻokoʻa ma waena o ka ʻike ʻana o nā ʻoihana i ka pāʻoihana kaiapili a me nā manaʻolana o nā mea kūʻai aku e pili ana i kā lākou makemake e komo nā ʻoihana!