10 Mea Kūʻai Mea Kūʻai i ka 2017 ... Me kahi ʻōlelo aʻoaʻo!

mau hiʻohiʻona ʻo snapchat

ʻIke wau ʻo Pepeluali kēia akā ʻaʻole mākaukau loa mākou e haʻalele i nā ʻike kuʻina i wānana ʻia no kēia makahiki e hiki mai ana. Kēia noiʻi ma nā mea kūʻai mai nā GlobalWebIndex ʻoliʻoli i ka lālani a me ka nui o nā loli i ka lawena mea kūʻai.

ka Hōʻike ʻo Trends 17 ke ao nei nō hoʻi i kēia makahiki i kapa ʻia hāʻule pōʻaiapili hiki ke pālahalaha ʻia mai ka pāpaho kaiapuni nui i nā polokalamu leka uila ke hoʻohui lākou i nā hana - a hooki nā mea hoʻohana i ka hana ʻana.

I ka makahiki 2012, ua loaʻa i ka mea hoʻohana pūnaewele maʻamau ʻekolu mau moʻokāki a me nā leka uila - i kēia manawa ua kokoke ka helu i ʻehiku, ʻo ia hoʻi ka hopena o nā lawelawe like ʻole a me nā loea i ka hopena o ka hui pū ʻana o nā mea kikowaena pūnaewele me nā pāpili kaiaulu. ʻO GlobalWebIndex Trends Analyst ʻo Katie Young

Ma ka hōʻike 60 ʻaoʻao, kākau ʻo GlobalWebIndex CEO ʻo Tom Smith e pili ana ʻeono ʻano nui i wehewehe i kēia au - a ʻike ka poʻe loiloi loiloi i nā ʻano nui he 10 e nānā ma 2017:

  1. Mobile-Mua - Ke hele koke nei kahi "ʻāina ʻāina-mua", me nā māka ʻole e hoʻonoho mua i ka polokalamu kelepona i ka pilikia o ka nalo ʻana i nā manawa kūpono nui a hoʻoweliweli i kā lākou pilina me nā mea kūʻai aku ʻōpio.
  2. Mobile Kelepona - Ua makaukau ʻo India, ʻo Filipaina a me Indonesia e lilo i mākeke hou nui no nā hāmeʻa.
  3. Pāʻani Live Streaming - Hiki ke neʻeneʻe aku ke kūʻai aku ʻana i kahi pāʻani - e like me ka loaʻa ʻana o ka traction pāʻani. Ua hōʻike ʻia ka ʻikepili GlobalWebIndex i kēlā Hoʻokahi o nā mea hoʻohana ʻehā i nānā i kahi kahawai pāʻani ola i ka mahina i hala
  4. ʻO Facebook Marketplace - Ua hiki i Facebook Marketplace ke hemo, pili i ka wā mau loa ma waena o ka noiʻi a me ke kūʻai.
  5. Video wikiō - An pahū o ka wikiō e hana ka ʻikepili ma nā pāpili kaiaulu i kahi hopena nui ma ka hoʻolālā kūʻai ma 2017.
  6. maʻiʻo ke kūʻai akuʻana - Ua hoʻokau ʻia ka poʻe kūʻai e ka piʻi ʻana o ka ad-blocker me ka e hoʻemi ana ke kaiāulu pūnaewele i ka hoʻolaha interruptive, ʻo ia hoʻi, pono i nā mea kālepa a me nā mea hoʻolaha e lawe i kahi ala hou, e hoʻokokoke iā mākou i ka ʻo ka mea kūʻai aku ka mea kūʻai aku, ka honua i loaʻa i ka ʻike ma mua o ka wā ma mua.
  7. Mobile Ad-ālai ʻana - E pāhola ka hoʻolaha ʻana pūnaewele mai Asia a i ke Komohana, ʻo ia hoʻi ka pono o ka hoʻolaha pūnaewele ʻana neʻe i ka leka uila liʻiliʻi a me nā ʻike e pili ana.
  8. ʻike kamepiula Pahele - Hiki i ka Mobile ke lanakila nui ma ke ʻano o Virtual Reality a me Augmented Reality (VR & AR) me nā mea kūʻai aku - 40% o lākou i hōʻike i ka hoihoi i ka hoʻohana ʻana i nā VR headphones.
  9. Snapchat - Hiki iā Snap ke hoʻomaka i ka ʻōnaehana ʻenehana hiki ke hoʻohana ʻia ma hope o ka hoʻoweliweli ʻana i kona manamana wāwae i loko o ka wai me Snapchat Spectacles Hoʻohana ka hāmeʻa i kahi aniani 115-kekelē e hoʻohālike i ka ʻike a kānaka.

Hoʻoiho i nā Kūʻai Kūʻai 2017

nā hana ʻenehana 2017

E pili ana i ka Loulou Pūnaewele Pūnaewele

ʻO GlobalWebIndex kahi ʻoihana ʻenehana i hoʻokumu ʻia ma Lākana e hāʻawi ana i ka ʻikepili i nā ʻikepili ma waena o 40 mau ʻāina i nā mana nui loa o ka honua, nā ʻoihana kūʻai aku a me nā hui media

Mālama ka ʻoihana i kahi panela honua ma mua o 18 miliona mau mea kūʻai aku i hoʻopili ʻia, a hoʻohana ʻia e hana i 8,500 mau kikoʻī e pili ana i nā ʻano o nā mea hoʻohana pūnaewele puni honua. Hiki i nā mea kūʻai aku me Twitter, Google, Unilever, Johnson & Johnson, WPP, IPG a me Omnicom Group ke hōʻiliʻili i nā ʻike hohonu e pili ana i nā ʻano o ke anaina, nā manaʻo a me nā makemake ma o ka hui ʻana o ka ana a me analytics ka ʻikepili e hoʻohana ana i ka paepae GlobalWebIndex.

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