Ua lele ka poʻe lawelawe lawelawe leka uila i ka manō

leka uila

Inā ʻaʻole ʻoe i aʻo i ka huaʻōlelo Lele ka Mano ʻo ia hoʻi… ʻo ia ka hoʻomaka o ka hopena. ʻO ka huaʻōlelo e pili ana i nā lā hauʻoli i ka lele ʻana o ka Fonz i kahi manō ma luna o nā ski wai, e hoʻolei ana i ka hōʻike i loko o kahi milo make ʻaʻole i loaʻa hou mai.

Inā ʻoe he lawelawe lawelawe leka uila, mai walaʻau iaʻu aka,.

He hana paʻakikī loa ka leka uila a ʻo nā mea hoʻouna nui wale nō i loaʻa ke kālena, nā lakohana, a me nā noi e hoʻouna i nā leka uila i nā mea lawelawe pūnaewele nui no nā ʻoihana me nā papa inoa mea kau inoa nui. Ua hoʻomaka ke tālena e neʻe i ka ʻoihana, ua lako nā lako pono (ʻoi loa me ke ao) a ke piʻi nei nā noi i ka hema a me ka ʻākau e hoʻouna i ka leka uila.

Ua loli ka ʻoihana leka uila… ʻoi aku ka liʻiliʻi a maʻalahi hoʻi i kēia manawa

ʻO ka mea e hana nei i ka ʻoihana kahi hoʻolaha o ka liʻiliʻi nā mea hoʻolale pūnaewele popping ana. He kupaianaha lākou - he mau noi nui, e hoʻouna i nā leka uila ikaika loa, e nānā pono, mālama i nā ʻōpala, pilikia hoʻopuka, mālama i nā kānāwai SPAM, a loaʻa i nā ʻano hana hoʻohui paʻa ikaika loa e noa ʻole. A ke hana nei lākou ma kahi hapa o ke kumukūʻai o nā keikikāne nui.

Eia kekahi hiʻohiʻona: Nupepa ua lilo wale i mea kākoʻo o Martech Zone (ʻo ia kaʻu hōʻike). I ka wā aʻu e nānā nei i kā lākou pūnaewele ma mua o ka ʻae ʻana i ka hoʻolaha, ua nānā au i kā lākou ʻaoʻao kumukūʻai a pūʻiwa wau i nā kumukūʻai.

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Hiki iaʻu ke loaʻa kahi papa inoa mea kākau o 100,000 a hoʻouna leka uila palena ʻole iā lākou no $ 530 i kēlā me kēia mahina? ʻOi aku ia ma kahi o $ 6,000 o ka makahiki. Hoʻomaopopo wau i kaʻu hana ʻana ma kahi lawelawe lawelawe leka uila ʻo kā mākou uku makahiki no kahi ʻoihana liʻiliʻi e pili ana i kēlā… me nā uku leka… a me API komo… hoʻohui, hoʻohui, hoʻohui…

E hoʻomau ana kēia mau mea leka uila ikaika i ka kī ʻana iā ia a ʻo nā ʻoihana e hoʻouna nei i nā leka uila ka mea lanakila loa. ʻO ka poʻe nalowale nā ​​lawelawe lawelawe leka uila nui loa i noho ma kahi o kekahi manawa - pono e loli kekahi mea.

ʻO nā mea lawelawe lawelawe leka uila nui e hōʻike i kā lākou Clout ma Deliverability

ʻO ka hapa nui o nā lawelawe lawelawe leka uila nui e haʻi iā ʻoe ʻo ka nui o nā leka uila a lākou e hoʻouna nei e hāʻawi iā lākou i ka lole i loko o ka ʻoihana a ʻoi aku ka maikaʻi o kā lākou lawe ʻana a me nā pilina me nā mea lawelawe pūnaewele

ʻAʻole ʻoiaʻiʻo. Hiki i nā mea lawelawe uila liʻiliʻi ke hana e like me ka nui o ka hana.

Mālama koʻu hoa aloha ʻo Greg Kraios i kekahi o ia mau pilina ma waena o nā mea lawelawe leka uila a me nā mea lawelawe pūnaewele me kāna ʻoihana, ʻO Den o Deliverability. Kōkua pū ʻo ia i nā ʻoihana e hoʻokele i kā lākou leka uila ponoʻī e hele i nā ISP! ʻAʻole ia e lawe i kahi hui nui - pono ia i kahi loea hoʻopakele maikaʻi loa me nā pilina maikaʻi - a ʻo Greg iā lākou.

He aha nā mea kūʻai aku leka uila e pono ai

Pono e lawelawe maʻalahi nā mea lawelawe i ka leka uila (a ke ʻōlelo maʻalahi nei wau) i hoʻopili ʻia me nā ʻōnaehana hoʻokele ʻike, nā ʻōnaehana hoʻokele pili mea kūʻai aku, nā pono hana hoʻomākaukau pae pae, a analytics nā polokalamu. ʻO nā mea kūʻai aku ʻoihana kūʻai aku e like ʻApimo a Eloqua ke puka nei i waho i ke kēpau ma luna o kēia. ʻAʻole lawa e hoʻouna a ana hou i ka leka uila ... pono nā ʻoihana i nā mea hou aʻe!

ʻOiai ʻo nā ʻōlelo liʻiliʻi, nā uku hoʻohiehie leka uila e piʻi nei, pū kekahi. ʻO Infusionsoft kahi hopena me ka leka uila a me nā hopena hoʻokele pilina i hoʻohui ʻia i hoʻopili piha ʻia.

Pono nā mea kūʻai aku e hoʻoponopono maʻalahi i ka ʻike ma waena o nā mea waena, hoʻoikaika i ka ʻike ma ka lele, ana i nā hopena - a hāʻawi ʻia me ka manaʻo i ka mea i lanakila a eo. ʻAʻohe o mākou manawa e lele ai mai ka hopena o ka mea kūʻai aku i ka hopena mea kūʻai aku i ka lā ... a hoʻāʻo e nakinaki i nā mea āpau analytics querystrings pū… a kālailai no nā manawa kūpono. Pono nā mea lawelawe i ka leka uila e ulu i kā mākou mau pono.

ʻO ka manawa kēia no nā mea hoʻolako leka uila e lawe i ka lele, a i ʻole lākou e puhi ʻia e. MailChimp hoʻolaha i nā moʻolelo 250,000 i hoʻohui ʻia i loko o 7 mau mahina i kā lākou hopena. Akā ʻo Mailchimp i loaʻa ke kumukūʻai nui i ka wā i ulu maikaʻi ai kā mākou papa inoa. Ua luhi mākou i nā bila nui o kēlā me kēia mahina no laila ua kūkulu mākou iā CircuPress – kahi hoʻonā leka uila hoʻohui piha WordPress e mālama ana iā mākou i kahi pūʻolo a hoʻomaʻamaʻa i kā mākou mau nūhou.

Hana-ʻO-ʻOi pūnaewele Mea hoʻolako pūnaewele

He lōʻihi ka loaʻa ʻana o ka leka uila - akā ua kokoke e pau. ʻAʻole nui ka hoʻoikaika ʻana e kūkulu a mālama i kāu lawelawe leka uila i kēia mau lā. Ua māʻona nui ʻo Adam Small i ke kumu kūʻai a me ka nele o nā ʻano hana automation, ua kūkulu ʻo ia i kāna iho ponoʻī no AgentSauce… i kēia manawa ua loaʻa iā ia ka mobile, hoʻokele ʻike, Facebook, Twitter, a me ka leka uila i hoʻohui piha ʻia no kāna mau mea kūʻai waiwai. Hiki iā ia ke nānā i ka hoʻopakele ʻana, wehe ʻia nā track a kaomi a hoʻokele i nā bounce!

Inā ʻaʻole ʻoe kālena e like me ʻAdamu, hiki iā ʻoe ke hele e kūʻai a pahu mai nā poʻe e like me Ikaika, kiki iā ia, hoʻohuli, a holo pono kāu lawelawe leka uila ponoʻī. E kōkua lākou iā ʻoe e hoʻomaka.

Hana-hana-No nā mea hāʻawi leka uila

Hoʻohui maoli nā mea lawelawe i ka leka uila a me nā ʻoihana i ka hana i ka pūʻolo pū kekahi. ʻIke lākou ʻo ke kūkulu ʻana i nā leka uila nani a koi ʻia ka manawa a me ka ʻike - a loaʻa ka hoʻihoʻi maikaʻi ʻana i ka hoʻopukapuka kālā, no laila hoʻomohala lākou i nā papahana no kā lākou mea kūʻai aku i kūpono a lawe i nā hana āpau mai nā lima o nā mea kūʻai aku. ʻO kekahi mau laʻana aʻu i ʻike ai ʻO Indiemark a ʻO Tomatofish.

Pehea e ola ai nā mea lawelawe i ka leka uila

ʻO kaʻu ʻōlelo aʻo i nā mea lawelawe leka uila nui ma waho e ʻimi i kahi ʻōnaehana hoʻokele ʻike a kūʻai. E ʻimi i kahi mea lawelawe hoʻokele pilina o nā mea kūʻai aku āu e hoʻohui pū ai me… a hui pū me lākou. E kiʻi i kahi analytics mea hoʻolako, a hoʻohui pono. A e hana me ka hoʻopaʻa ʻana, ka hoʻokaʻawale ʻana a me ka hoʻāʻo ʻana. Inā ʻaʻole ʻoe, e hele koke mai kekahi!

10 Comments

  1. 1

    He ʻatikala maikaʻi kēia ʻo Doug. Nui nā hāʻina i loaʻa i kēia manawa e kōkua i kahi ʻoihana e ʻohi i ka ʻili o ka leka uila. Ke manaʻoʻiʻo maoli nei au ʻo ka manawa kūpono no nā ESP he nui ka mea a lākou i hoʻolilo ai i nā makahiki e pale aku ai - a ʻo ia nā lawelawe. ʻOiai ʻoi aku ka maikaʻi o ke kūʻai aku a kākoʻo i nā polokalamu, ʻoi aku ka paʻakikī o ke kūʻai aku i ka wā e piha ai ka mākeke e like me ka mea i lilo. Inā hiki i nā ESP ke hāʻawi maoli i nā ʻoihana i ka kūleʻa maoli (ma waho aʻe o ka lako polokalamu, akā kūʻai aku i ka hoʻolālā hoʻolālā hoʻolālā soup-to-nuts, hoʻolālā, a me ka hoʻokō ʻana) - ʻoi aku ka maikaʻi ma mua o ka loaʻa ʻana o kahi mea hana e hoʻouna ai i ka leka uila (90% o ka hana lako polokalamu leka uila. ua like maoli nō). E hoʻohui i kēlā mau lawelawe me nā wahi hoʻohui ikaika i loaʻa iā ʻoe kahi puʻupuʻu kūpono e uku ai.

  2. 2
  3. 3

    Makemake pinepine au e hana i ka leka uila i loko o nā pōkole pōkole a me kahi kapa ʻili. ʻAʻole maikaʻi kēlā? ʻatikala nui. Ma ka ʻāpana o nā lawelawe do-it-for-you, makemake wau e hoʻolei iā davemail (www.mydavemail.com) ma ke ʻano he koho. Hāʻawi pinepine kā mākou mea kūʻai aku i ka hoʻāʻo e hana iā lākou iho. E like me ka maʻalahi e like me ka nui o nā mea hoʻolako DIY pūnaewele, ʻaʻole lākou no kēlā me kēia. Mahalo no ka wehewehe ʻana i nā koho.

  4. 4

    ʻO ka ʻikepili mea kūʻai maikaʻi ke kī no ka kūleʻa i nā hoʻolaha kūʻai. He nui maoli nā ʻoihana e hāʻawi ana i ke kūʻai aku ʻana i ka leka uila lawelawe ponoʻī a i ʻole ke kūʻai aku i ka lawelawe piha no ʻoe. Akā, ʻaʻole hiki i kekahi o lākou ke hele mai me ka ʻikepili o ka mea kūʻai aku koe wale nō ʻoe a me kāu ʻoihana.

    Pono nā ʻoihana (nā hale kūʻai mua) e ʻimi i kahi ala e "ohi" i ka ʻike o ka mea kūʻai aku a "hoʻopaʻa" iā ia i kā lākou kūʻai ʻana (maʻalahi kēia no nā hale kūʻai pūnaewele, ʻaʻole naʻe no nā hale kūʻai kino) i kāu ʻōnaehana POS. a e hoʻolako i kēlā ʻike no kāu kahua kūʻai kūʻai (leka uila a i ʻole sms a i ʻole). ʻO ka mana maoli o ke kūʻai aku aia i ka nānā ʻana i nā mea makemake a makemake ʻole ʻia a no laila ke kuhikuhi ʻana iā lākou me nā makana kūpono.

    ʻAtikala maikaʻi!

  5. 5

    Mahalo nui loa no kahi pou ʻike, loaʻa hewa iaʻu kāu blog i ka wā e ʻimi ana ma Google no kahi mea ʻē aʻe .... Ua kau wau i kāu pūnaewele.

  6. 6

    Mahalo
    Ke nānā nei au inā aia nā mea hoʻolako leka uila e kaʻana like i nā waiwai me nā poʻe e hoʻololi i kā lākou inoa inoa no ka hoʻohana leka uila?

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