'O nā po'e ma ʻO ka Hui Logo noi Inā ʻaʻohe Manawa o kahi Logo? ʻAʻole. ʻAʻole wale nā Logos i kahakaha hoʻomanaʻo a i ʻole i ʻike ʻia i ka laikini a lākou e hōʻike ai, ke hilinaʻi nui nei lākou i ka meahana i ʻike ʻia iā lākou a me ka ʻenehana e nānā iā lākou. Aia kahi logo kaʻa ma ka paʻi, ma ka pūnaewele, a ma ke kaʻa ... pēlā nō pono e hoʻolālā i lunamakaʻāinana o ka lama a hiki ke ʻike ʻia i ke ʻano kōkua ma nā mea waena āpau ... a me ka grill o kāu kaʻa kaʻa.
I nā makahiki i hala aku nei, ua hoʻohui ʻia ka hoʻolālā logo pehea ke ʻano o ka logo ma ka ʻeleʻele a keʻokeʻo a i ʻole ka mīkini fax ... ʻaʻole kēia mau mea waena e hopohopo ai mākou i kēia mau lā. Nā ʻano logo makua i ka manawa pū kekahi, a he mea nui paha e nānā maʻalahi e like me kahi mana hou. I ka wā e hiki mai ana, hilinaʻi nui wau e ʻike ʻia ʻekolu dimensional, layered, a i ʻole nā neʻe neʻe e lilo i mea kaulana i kā kā mākou hāmeʻa e kākoʻo ai iā lākou. Aia he tona o nā kumuwaiwai logo ma laila e hoʻomau i ka holo ʻana o nā logos.
Nānā hou mākou i kā mākou logo ma Highbridge, mai:
ʻO kēlā mana kahi hui pū o ka D a me K i kahi kiʻi i manaʻo ʻia he hōʻailona o ka maka ke nānā aku i ka wā e hiki mai ana. ʻAʻohe mea i loaʻa i kēlā, akā, a me nā hoʻomākeʻaka o nā ʻeheu Batman i ukali ʻia. ʻO kā mākou mea hoʻolālā kiʻi, ʻo Nathan, i mālama a hoʻomohala i kahi hōʻailona e hōʻike maikaʻi iā mākou. Lawe mākou i nā ala ʻokoʻa e hoʻokele i nā hopena no kā mākou mea kūʻai aku i luna. ʻO ka logo hou:
Eia kekahi mau loiloi o nā logos kaulana mai ʻO ka Hui Logo:
Makemake au i nā ʻēheu Batman! Akā makemake wau i ka Star Wars X-Wing Fighters kekahi. He mea ʻino paha ia mau hui? Malia paha, ʻaʻole paha. Manaʻo wau e hiki i nā gradients ke hoʻohui i ka waiwai i kahi hōʻailona, akā, ʻo kāu mea hou e DEPENDE i ka gradient e kamaʻilio i ke ʻano. E hoʻopilikia iā ʻoe ma nā liʻiliʻi liʻiliʻi, a inā makemake ʻoe i kahi mana ʻeleʻele a keʻokeʻo.
A ʻoiai ʻae wau i ka manaʻo o kēia ʻatikala e pili ana i ka ulu ʻana o kahi hōʻailona hōʻailona, manaʻo wau he mea ʻakaʻaka ʻoe i hoʻokomo ai iā Pepsi. Hiki i kekahi ke hoʻopaʻapaʻa ua hoʻoikaika ʻia ka ulu ʻana o kēlā brand ma muli o ka makaʻu - hopu i kahi laina ola. Manaʻo wau ʻo ka ʻoiaʻiʻo ua hoʻololi lākou iā ia i nā manawa he nui i ka manaʻo o ka palekana a me ka kānalua iā ʻoe iho. ʻOiai ua hilinaʻi kā lākou mea hoʻokūkū mua ʻo Coca-Cola i kāna hōʻailona i nā makahiki. He mea maʻalahi ka hoʻololi ʻana i ka brand core, a ua lawe ka moʻomeheu pop ma ke ʻano he ʻāpana o Americana.
ʻO kaʻu manaʻo, ʻoiai ʻaʻole pono ka logo i ka manawa pau ʻole, pono ʻoe e hoʻoikaika no ka mea. Hiki iā ʻoe ke hoʻololi mau i ka memo a puni ia, akā ʻoluʻolu a hilinaʻi nā kānaka i nā hōʻailona hilinaʻi, a hoʻomāʻewaʻewa i nā mea ʻaʻole. Pehea ʻoe e hakakā ai i ka cynicism mea kūʻai? E ʻoiaʻiʻo.
ʻAʻole loa he loli ka logo o YMCA - ʻoiai pono lākou. He mau hōʻailona wale nō ia o nā YMCA a i ʻole nā hale ʻē aʻe a hiki iaʻu ke haʻi aku e hoʻohana mau ana lākou.