Hiki i ka ʻenehana ke hana a hoʻopau ʻole paha i kāu Marketing?
Ma ka hana ʻana i ka Polokalamu ma ke ʻano he lawelawe i loko o nā makahiki he XNUMX i hala, ʻo ka hapa nui o kona kaulana e hele mai ana mai kahi ʻoihana ʻaʻole pono e hana ma o kāna ʻaoʻao IT. “ʻOiai ʻaʻole ʻoe e kamaʻilio me kā mākou IT poʻe!", He mantra aʻu e lohe pinepine ai,"Kūleʻa lākou!".
Hana ʻia kēlā me kēia noi ma o ka kaʻina kūloko a hui pū me 482 kumu no ke aha 'a'ole hiki e hana ʻia. ʻO ka mea mahalo, ʻo kēia nā kāne like i loaʻa maoli ua huhū ke nānā ʻoe i waho no ka hopena!
Ke noi nei ia i ka nīnau, ke ʻae nei kāu ʻoihana IT i kāu mau hana kālepa a i ʻole ke hoʻopau nei iā ia? Inā he Luna IT ʻoe, hana anei ʻoe i kēlā me kēia lā e kōkua i kāu mea kūʻai aku a i ʻole hōʻole wale iā lākou?
Inā kekahi o ka pane i ka hope, ia mea he kūpikipikiʻu manaʻo aʻu e ulu nei. ʻOi aku ka nui o nā mea kālepa ʻike wau
huhū me kā lākou ʻoihana IT. Ma kahi ʻoihana aʻu i hana ai (ʻo ia ka mea nāna i mālama i nā kikowaena pūnaewele), ua hele maoli mākou a kūʻai aku i kahi pūʻali hoʻokipa kūwaho.ʻO ka manawa kēia e hoʻololi ai! Pono kāu ʻoihana IT e hana me iāʻoe ho'ā ka ʻenehana pono e holo i kāu ʻoihana.
Eia kahi pou maikaʻi mai Hugh MacLeod ma ke kumuhana: