Nā 5 mau ala e hoʻonui ai i ka hiki i nā meaola ma Facebook
ʻOiai ʻo Facebook kuʻu wā paʻa mua loa i ka pāpili kaiaulu, ʻaʻole ia ke kahua ʻoihana kaiaulu ʻoi loa no ka hiki ʻana i kā mākou mea hoʻolohe. ʻAʻole ia ma laila ʻaʻole lākou, maʻalahi ia he kumu kūʻai kūpono ʻole no mākou e hoʻolilo kālā ana i nā ʻimi noiʻi uku e hoʻokau ai i ka nānā ko mākou Facebookʻaoʻao. Makemake au e? ʻOiaʻiʻo ... akā maopopo wau i ka manawa i loaʻa ai kahi kaiāulu paʻa ma laila, ʻaʻole wau kālā. Ua loaʻa paha iā Facebook kahi gose gula i ko lākou huli ʻana i lalo i nā hopena ʻaoʻao ʻokanika (6%) a hoʻomau i ka ʻike i ka hoʻonui ʻana o nā loaʻa paipai.
I ka ʻoiaʻiʻo, i nā makahiki i hala iho nei, ua hāʻule ka hiki ʻana o Facebook ma 49%. Locowise ua hana i kahi kālailai ʻana o ke aloha a loaʻa nā mea kōkua he nui, me ka helu o nā ʻaoʻao ʻaoʻao:
- No nā ʻaoʻao liʻiliʻi me ka liʻiliʻi ma mua o 10,000 makemake, mau nō nā loulou a me nā kiʻi.
- No nā ʻaoʻao nunui ma waena o 10,000 a me 99,999 mau makemake, ʻoi aku ka maikaʻi o nā pou loulou akā e lilo ana nā wikiō i mea nui aʻe akā hāʻule nui nā hopena mai nā ʻaoʻao me ka mea liʻiliʻi ma hope.
- No nā ʻaoʻao no ka ʻoi aku o 100,000 mau makemake, hāʻule hou nā stats.
Ua hui pū ʻo Neil a me ka hui nui ma Quick Sprout i kēia infographic, Pehea e hoʻomaikaʻi ai i kāu Facebook's Organic Reach, kahi a lākou e wehewehe ai i nā hoʻolālā kī ʻelima e hoʻonui i ka hiki ʻana o ka meaola. E hoʻohana i nā ʻōkuhi i hōʻoia ʻia e hoʻolaha ʻia ana e nā mea kūʻai aku kaiāulu sophisticated, post-top-top i ʻole ʻoe e hoʻokūkū, kaʻana like i nā kiʻi maoli o kāu hui, e komo ponoʻī a kaʻana like i nā kiʻi paʻi kiʻi a me nā infografics.