ʻAʻole Make ʻo SMS. Lohe o Geo-Fencing?

puka paʻa pono ʻole

lba emarketer ʻO nā lawelawe leka pōkole (SMS) paha he passé iki me ka hoʻouka kaua ʻana o nā kelepona paʻalima a me nā polokalamu kelepona ... akā mamao loa ia mai ka make.

ʻO SMS, a i ʻole "lawelawe leka pōkole," ʻo ia ka noi ʻikepili nui i hoʻohana ʻia ma ka honua, me 2.4 biliona mea hoʻohana hana, a i ʻole 74% o nā mea kau inoa kelepona paʻalima. 100% hāmama hāmama, hiki no ka ʻike i hoʻokumu nui ʻia e pili ana i nā ana he nui a me kona hiki kūpono i nā ʻano o ke kamaʻilio ʻelua ala me nā mea kūʻai aku.

He pepa kupaianaha, ʻO ka MobileStorm 2010 Mid Year Mobile Marketing Report Loaʻa iā ia ka waiwai o ka ʻike ma ka mākeke kelepona - e like me nā papaha, nā noi, ka hoʻopili ʻana i ka nohona, ka ecommerce a me nā mea hou aku.

ʻO kekahi o nā kūkākūkā ʻana ma kēia keʻokeʻo keʻokeʻo Nā lawelawe kahua kahua (LBS) & Hoʻolaha (LBA). Hōʻike nā balota i kēia manawa ua wehe nui nā mea kūʻai i ka hoʻolaha ʻana i ka wahi. Nā Wahi Facebook a ʻahā like ke lilo nei i mau noi no nā ʻoihana e hoʻopili aku me nā mea kūʻai aku ... akā ʻo ka holomua i nā ʻenehana SMS i kapa ʻia ʻo 'geo-fencing' e kaulana pū kekahi.

Me ka hoʻolauna a me ka laulā loaʻa o ka hoʻohana-wahi ʻikepili, ke hoʻonui ʻia nei e hoʻohana ʻia e hoʻomaikaʻi i nā hoʻolaha SMS e pili ana i ka pilina. ʻO kahi manaʻo i kapa ʻia ʻo "geo-fencing" pili i ka hoʻonohonoho ʻana i kahi anapuni uila a puni kahi i hāʻawi ʻia, e like me kahi hale kūʻai a hale ʻaina paha, a laila hiki ke hoʻouna ʻia nā leka SMS i nā mea hoʻohana e komo ana i kēlā anapuni. Hiki i nā mea kau inoa i komo i loko o ka polokalamu kelepono o deli ke loaʻa ʻae i kahi coupon maʻalahi i kēlā me kēia manawa ke hele mai lākou i loko o kahi mile o ka hale ʻaina, no ka laʻana, e hāʻawi ana i ka waiwai koke i ka mea hoʻohana a me ka hoʻokele ʻana i nā kūʻai koke aku no ka deli.

Kūʻai kūʻai kokoke Aia pū kekahi ma ka pae. E ʻae ka māka kūʻai kokoke ʻana i nā ʻoihana me Bluetooth a i ʻole SMS-CB (Short Message Service - Cell Broadcast) e ʻae i nā ʻoihana e 'pahu aku' i nā hoʻolaha ke hiki mai kahi mea kūʻai aku a hiki i ka moku lawe. ʻOiai ʻaʻole koi pinepine kēia ʻenehana i ka ʻae, ʻo ia kānalua inā paha e lilo i mea makemake ʻia ke kūʻai aku ʻana kokoke.

2 Comments

  1. 1

    He keʻokeʻo keʻokeʻo kūpilikiʻi, e Jenn! Mahalo i kāu hui - auwē!

  2. 2

    ʻO nā hoʻolaha i nā mea hoʻohana i loko o ka pā geo he mea weliweli pū kekahi. "1/2 pipiʻi wai maikaʻi a hiki i ka 9pm !!"

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