Pehea e hōʻemi ai i ka hopena o ka ʻimi ke neʻe nei i kahi Domain Hou

ʻenekia ʻenekini huli

E like me nā ʻoihana e ulu a pivot, loaʻa iā mākou kahi mea kūʻai aku e rebranding a neʻe nei i kahi kikowaena ʻokoʻa. ʻO kaʻu mau hoaaloha e hana nei i ka ʻenekini huli ʻenekini ke lele nei i kēia manawa. Kūkulu nā wahi i ka mana ma kahi o ka manawa a kāʻili i ka mana i hiki ke pahu i kāu kalaiwa.

ʻOiai hāʻawi ʻoluʻolu ʻo Google Search Console a hoʻololi o ka mea hana kikowaena, ka mea a lākou e nānā ʻole ai e haʻi iā ʻoe pehea ka ʻeha o kēia hana. ʻEha ... ʻino. Ua hoʻololi wau i kahi kikowaena i nā makahiki i hala aku nei ma ka blog Tech Marketing e hoʻokaʻawale i ka inoa mai koʻu inoa inoa pilikino, a ua aneane pau wau i ka helu ʻia i kaʻu huaʻōlelo kiʻekiʻe. Ua hala kekahi manawa e loaʻa hou ke olakino olakino i loaʻa iaʻu ma mua.

Hiki iā ʻoe ke hoʻohaʻahaʻa i ka hopena o ka huli ʻana i nā meaola e ka hana ʻana i kahi hoʻolālā mua a me ka hana ma hope.

Eia kahi papa inoa SEO hoʻolālā mua

  1. Loiloi i nā backlinks o ka ʻāina hou - He paʻakikī paʻakikī e kiʻi i kahi kikowaena i hoʻohana ʻole ʻia ma mua. ʻIke paha ʻoe i ka hoʻohana ʻia ʻana o ka ʻāina ma mua? ʻO ia paha kahi hale hana SPAM nui a pale ʻia e nā ʻenekini huli pū. ʻAʻole ʻoe e ʻike a hiki i ka manawa e hana ai ʻoe i kahi loiloi backlink ma ka inoa hou a hōʻole i nā loulou kānalua.
  2. Loiloi i nā backlinks e kū nei - Ma mua o kou neʻe ʻana i kahi kikowaena hou, e ʻike pono e ʻike i nā loulou ʻokoʻa i loaʻa iā ʻoe i kēia manawa. Hiki iā ʻoe ke hana i kahi papa inoa māka a e hoʻopili aku i kāu hui PR i kēlā me kēia pūnaewele i pili iā ʻoe e noi iā lākou e hoʻohou i kā lākou loulou i ka inoa hou. ʻOiai inā loaʻa iā ʻoe kahi lima lima, hiki ke hopena i kahi rebound ma kekahi mau huaʻōlelo kī.
  3. Paʻa Pūnaewele - ʻo ka manawa kūpono ua loaʻa iā ʻoe nā waiwai kuni a me nā loulou i loko e pili ana i kāu kikowaena o kēia manawa. Makemake ʻoe e hoʻololi i kēlā mau loulou, nā kiʻi, nā PDF, a me nā mea ʻē aʻe a hōʻoia i ka hoʻohou hou ʻia ʻana ke hele nei me ka pūnaewele hou. Inā kū kāu pūnaewele hou i kahi i hōʻike ʻia (makemake nui ʻia), hana i kēlā mau hoʻoponopono i kēia manawa.
  4. E ʻike i kāu mau ʻaoʻaoola ikaika loa - he aha nā huaʻōlelo kiʻekiʻe āu i koho ʻia ai a me nā ʻaoʻao? ʻO kēia nā kūlana āu e makemake ai e nānā me ka hoʻohana ʻana i kahi mea hana e like me kā mākou mau hoa 'at gShift Labs. Hiki iā ʻoe ke ʻike i nā huaʻōlelo kuni, nā huaʻōlelo āpana, a me nā huaʻōlelo kumuhana āu e koho ai a laila ana i ka maikaʻi o kou kuʻi ʻana ma hope o ka loli o ka mana.

Hana i ka neʻe ʻana

  1. Alakaʻi pololei i ke kikowaena - E makemake ʻoe e 301 hoʻohuli i nā URL kahiko i nā URL hou me ke kikowaena hou no ka hopena liʻiliʻi. ʻAʻole ʻoe makemake i kēlā me kēia e hele wale mai i ka ʻaoʻao home o kāu kāʻei hou me ka ʻole o ka leka hoʻomaopopo. Inā hoʻomaha ʻoe i kekahi mau ʻaoʻao a huahana paha, makemake paha ʻoe e lawe iā lākou i kahi ʻaoʻao hoʻolaha e kamaʻilio ana e pili ana i ka loli ʻana o ke kuni, no ke aha i hana ai ka ʻoihana, a kahi e hiki ai iā lākou ke kōkua.
  2. E hoʻopaʻa inoa i ka inoa hou me Webmasters - E komo koke i nā Webmasters, kāinoa i ka inoa hou, a waiho i kāu palapala pūnaewele XML i wīwī koke ʻia ka pūnaewele e Google a hoʻomaka nā ʻenekini huli e hoʻohou.
  3. Hana i ka hoʻololi o ka helu wahi - e hele i ke kaʻina o ka loli o ka pono hana e hoʻomaopopo iā Google e neʻe ana ʻoe i kahi kikowaena hou.
  4. Hōʻoiaʻiʻo e hana pono ana ʻo Analytics - ʻeʻe i analytics a hoʻohou i ka HKH waiwai. Inā ʻaʻole nui kāu hoʻonohonoho pilikino e pili ana i ke kikowaena, hiki iā ʻoe ke mālama i ka mea like analytics moʻohelu kālā no ke kikowaena a hoʻomau i ke ana.

Hope-neʻe

  1. Hoʻomaopopo i nā pūnaewele e pili ana i ka inoa kahiko - Hoʻomanaʻo i kēlā papa inoa a mākou i hana ai o nā loulou loulou pono a pili pono hoʻi? ʻO ka manawa kēia e leka uila ai i kēlā mau waiwai a ʻike e hōʻano hou lākou i kā lākou mau ʻatikala me kāu ʻike pili hou a me nā māka. ʻO ke kūleʻa nui o ʻoe ma aneʻi, ʻo ka maikaʻi o ka hoʻi ʻana o kāu kūlana.
  2. Luna Hoʻoiho Migration Post - Ka manawa e hana ai i kahi loiloi ʻē aʻe o ka pūnaewele a nānā pālua ʻaʻohe ou loulou kūloko e kuhikuhi ana i ka inoa kahiko, nā kiʻi me nā ʻōlelo, a i ʻole nā ​​mea ʻē aʻe e pono paha e hoʻohou.
  3. Nānā i nā kūlana a me nā kalaiwaola - Nānā i kāu kūlana a me nā huakaʻi kūlohelohe e ʻike i ke ala o ka rebound mai ka loli ʻana o ka ʻāina.
  4. E hoʻonui i kāu mau hana i ka lehulehu - ʻO ka manawa kēia e hele ai ma hope o kēlā me kēia byline hiki iā ʻoe ke kau i kou mau lima i kēia manawa e kōkua i kāu ʻoihana e loaʻa hou kāna mana ʻenekini huli a me ke alo. Makemake ʻoe i ka nui o ka walaʻau ʻana ma aneʻi!

Paipai nui wau i kahi moʻo o ka ʻike waiwai i paʻi ʻia e hana i kahi pīpī nui. Mai ka hoʻolaha hoʻolaha ʻana a me ke ʻano no nā mea kūʻai aku i kēia manawa i nā infographics a me nā keʻokeʻo e noi i kahi pane maikaʻi mai nā pūnaewele pili.

hana manaʻo hoʻopuka

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    He ʻōlelo aʻoaʻo maikaʻi loa kēia! He bummer maoli ia i ka manawa e hāʻule hohonu ai kāu mau huaʻōlelo i koho ʻia i ka wā e hoʻonohonoho hou i kahi kikowaena hou. He like ia me ka honi aloha ʻana i kāu mau paʻahana a pau a hoʻomaka hou e hana.

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