Pāʻoihana kaiapili: SAP Global Survey (ʻĀpana II)

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ʻO ka moʻolelo ma hope o kaʻu hoihoi i ka Social Media ua kikoʻī loa - kahi hui o kahi aʻu e hana ai, ka mea aʻu i hana ai no ka noho ʻana a me ka poʻe koʻikoʻi i koʻu ola. No laila paʻakikī, i ka ʻoiaʻiʻo, ua kākau wau i kahi pou holoʻokoʻa ma Pehea wau i hoihoi ai i ka Media. Ua hala ʻo Shel i nā nīnau hou aʻe he mea nui like ia, no laila makemake wau e pane i kēlā mau mea i kēia ukali.

2. He aha nā mea hana pāpaho e hoʻohana ai?

ʻO ka mea mua, hoʻohana wau WordPress, Del.icio.us, Linkin, Plaxo, lāua ʻo Jaiku. Hoʻohana pū wau Facebook, Myspace, Ryze, Twitter a me Pownce. ʻĀpana, hoʻohana pū wau ʻO IndyMojo a, ʻoiaʻiʻo, MyColts.net.

3. Pehea i hoʻololi ai ka pāpili kaila i kāu ʻoihana a / a i ʻole kou ola?

ʻIke wau i kekahi mau ʻatikala e pili ana i ka ʻano o ka Pūnaewele eʻoki ana ko mākou manawa. He ʻākī loa kēia mau ʻatikala i kā lākou ʻike i ka hoʻopili ʻana a pehea ka mea e hiki ai iā mākou ke lilo i mea hana hou aʻe. Hana nui ʻia ka ʻoihana ma o nā pilina… ʻAe ka pāpaho kaiapili iā mākou e hoʻohui me nā poʻe maʻalahi ma mua o ka wā ma mua.

I kēia lā wau e ʻimi nei i kahi ʻoihana fax ʻoi aku ke kumu kūʻai kūpono no kaʻu ʻoihana. Ua ʻimi au Del.icio.us a loaʻa JBlast. A laila, ʻimi wau i kahi kumuwaiwai āpana no ka waiho ʻana i nā laina kelepona i kā mākou keʻena hou - e kau wau iā ia ma ke ʻano he nīnau ma LinkedIn. ʻO ka koho ʻokoʻa e hoʻolōʻihi i ka manawa e ʻimi ai i ka ʻupena, e kāhea ana i nā ʻoihana kūloko, a pēlā aku. Hoʻomanaʻo i nā lā i hiki ʻole iā mākou ke ʻimi i nā mea ma ka Pūnaewele? Makemake wau! He mea kaumaha loa ia.

A ʻo koʻu ola, he hopena kupaianaha ia. Ua ʻike wau i kaʻu hana hou loa ma o kaʻu blog a me ka launa pū ʻana me nā loea kūloko ma Social Media, ʻōlelo wau i nā ʻaha kūkā kamaʻāina e pili ana i ke kumuhana a ke hoʻāʻo nei wau e pry iaʻu iho mai ka hana lōʻihi e kōkua maoli ai i kahi loaʻa kālā kūloko ʻole.

4. E haʻi mai iaʻu e pili ana i nā pāpili kaiaulu a me nā Indianapolis Colts. Manaʻo maoli ʻoe e kōkua ka pāpili kaiaulu iā lākou e lanakila i kahi Superbowl?

ʻO Indianapolis ColtsʻO ka Indianapolis Colts ka mea mua e haʻi aku iā ʻoe i kēlā Ke kāne ʻumikūmālua kōkua i ka lanakila i kēlā me kēia pāʻani. ʻO ke kāne he ʻumikūmālua e pili ana i ka peahi, ke kanaka ma waho o ke kahua me ka hopena nui i ka pāʻani. Ua hele au i ka RCA Dome a ʻike i kekahi mau pāʻani ʻelua a he mea kupaianaha ka halulu a me ka ikaika a kahi pā e lawe mai ai i kahi pāʻani! E noʻonoʻo e pili ana i kou ola iho i kahi manawa a hoʻomanaʻo i kahi manawa a kekahi i manaʻoʻiʻo iā ʻoe. Hāʻawi ia iā ʻoe i ka makemake e kūleʻa, ʻeā? I kēia manawa e noʻonoʻo i kahi ʻāpana holoʻokoʻa e kākoʻo iā ʻoe! Pehea e pili ana i kēlā mau peʻa ma ʻō aku o ka ʻāina kūloko?

Aia ma kahi o hoʻokahi miliona mau kānaka e kipa nei i kā lākou pūnaewele. ʻAʻole noho ka hapanui o lākou ma aneʻi i Indianapolis! Loaʻa iā lākou nā mea pā i waho e ukali i nā pāʻani āpau a komo i kā lākou pūnaewele me ka hōʻoki ʻole. Hoʻomaka ka nīnau e nīnau ʻia, pehea e hiki ai i ka hui ke hoʻohui pū me kēlā me kēia peʻahi ʻoi aku ka maikaʻi a pehea e hiki ai i kēlā mau pā ke hoʻopili pū kekahi me kekahi. ʻO kahi Pūnaewele Pūnaewele ka pane. Ke kākau blog nei ʻo Coach Dungy! E noʻonoʻo ... he kaʻi NFL me ka pilina pololei i nā poʻe pā o kahi kime.

E like me nā kime haʻuki ʻoihana, ʻike ka Colts hiki mai nā kau nui a hoʻi. Minamina, hele mai kekahi mau mea pā a hele pū me kēlā mau kau. He ʻoihana ʻo Colts a me kahi hui a pono lākou e hana i kahi hana maikaʻi e hōʻoia ai e hōʻike lākou i ka mahalo o ka poʻe pā. I nā ʻoihana ʻē aʻe, ʻike ʻia kēia ʻo Customer Loyalty. Makemake nā Colts e pili pili i kā lākou peʻa a i ka wā paʻakikī e noho mau ana nā mea pā. Mahalo i nā hana a ka hui e hana nei, e lilo lākou!

5. E haʻi mai iaʻu e pili ana i nā pāpili kaiaulu i ka ʻoihana meaʻai a me ka hale ʻaina. Ehia ka hoʻohana ʻia ʻana? Pehea e hoʻohana maikaʻi ai?

ʻO ka ʻĀina Meaʻai a me kahi hale ʻaina kahi ʻoihana me nā palena ʻoi loa e hiki iā ʻoe ke noʻonoʻo. ʻOiai, ma ke ʻano he ʻāina, ke hoʻomau nei mākou i ka ʻai pinepine ʻana, kūkulu ʻia nā hale ʻāina i ka hema a me ka ʻākau ... a laila haʻalele i ka ʻoihana. ʻO kēlā me kēia mea maʻamau me kahi ʻoihana e mahalo mau ke hele ʻoe i ka puka a ʻōlelo kekahi, "Hi Doug!". Online, ʻaʻohe mea ʻokoʻa kēia. ʻO nā hale ʻaina me ka ʻike pūnaewele ikaika e ʻike nei i ka 20% a i ka 30% e ulu ana i ka lawe a me ka lawe ʻana. ʻAʻole anei maikaʻi inā hoʻomanaʻo lākou i kāu kauoha hope a i ʻole kāu papa punahele a i ʻole kou allergy i nā pī?

Mahalo paha ʻoe ʻo wai kēia e kuke nei i kēlā meaʻai nāu? Manaʻo wau! No ke aha i kou ʻike ʻia nā Chefs ma nā hale ʻaina pipiʻi ke ʻike maka ʻia? ʻO ka pilina pili kaiaulu me ka mea mālama i nā mea nui, ʻaʻole mau ka meaʻai. ʻO ka ʻai ʻana he hana kaiāulu, ʻaʻole pili kino - a ua nalowale nā ​​hale ʻaina ke hiki ʻole aku lākou i kā lākou poʻe kōkua ma ka pūnaewele. Minamina, ma muli o ka palena palena ʻole ʻaʻole makemake nā poʻe he nui e komo i kēia ʻoihana. Manaʻo wau he huahana maoli kā ka poʻe e hana ana, a inā hoʻohana ʻia, e ʻohi lākou i nā pōmaikaʻi.

Hele mākou ma laila i ka B2C ʻaoʻao o ka ʻoihana. Ke hana nei nā mea aloha meaʻai i kā lākou ʻāpana ponoʻī. Huli aku Nā Pāʻina A pau, kahi pūnaewele no nā poʻe o kēlā me kēia lā. A ua kau ʻia e nā poʻe a nīnau no ke aha ʻaʻohe Pūnaewele kaiāulu mai ilaila.

6. Me he mea lā ua lilo ʻoe i leo Heartlands no ka pāpili kaiaulu. Hiki iā ʻoe ke haʻi iaʻu pehea e hoʻohana ai ka poʻe a me nā ʻoihana iā ia i nā ʻōlelo laulā? He aha nā mea hana e hoʻohana nei lākou?

He wahi kupaianaha ka Heartland me nā kānaka hana nui. Nānā mau ʻia ka ʻenehana ma ke ʻano he meahana akā ʻaʻole mau ka hopena ma aneʻi. Kūkulu nā ʻoihana hoʻomohala ma aneʻi ma Indianapolis i nā pono hana he nui ... kūkulu nā mea hoʻomohala i kekahi mau polokalamu hardcore i iwi ʻaoʻao o nā ʻoihana like ʻole. Ma kahi e ʻimi mau nei ke awāwa silika i ka 'manaʻo aʻe', pili ka poʻe ma aneʻi i ka hana ʻana o nā ʻoihana e kū nei.

A ʻo kahi hopena, aia nō ʻo Social Media i kona wā kamaliʻi. Nānā nā mākua i kēia mau mea hana ma ke ʻano he mea pāʻani. He mau hoaaloha wau ʻaʻole IM ʻo wau no ka mea ʻo ia ke ʻano o nā mea a kā lākou keiki e hana ai. ʻO kā mākou ʻoihana Civic a me Kālepa aia ma hope o kekahi ʻenehana, ʻoiai ʻo Media. ʻO kā mākou Kulanui ka ʻoi loa o ka ʻāina akā lilo mākou i kā mākou haumāna puka i nā mokuʻāina ʻē aʻe no ka mea ʻaʻole e wehe ka maka o kā mākou ʻoihana i nā mea e like me Social Media ma ke ʻano he hopena ʻoihana ola.

E hoʻololi mākou, a aia kekahi poʻe ma aneʻi i ke kaiāulu nāna e hoʻohuli i kēlā loli. ʻAʻole maopopo iaʻu ʻo wau nō ka leo, akā e hoʻomau wau e hoʻāʻo. ʻAʻohe kumu no ke kumu e hoʻokūkū ʻole ai mākou iā Seattle a me San Jose i hāʻawi ʻia i nā kula maikaʻi a me ke kumu kūʻai maikaʻi o ko mākou noho ʻana ma aneʻi.

7. E kamaʻilio e pili ana i ka ʻoihana ma ka laulā. Liʻiliʻi a nui paha paha nā ʻoihana, e hoʻohana nei i nā pāpili kaiaulu ma Midwest? I ka nui hea?

Ke Kula Kaiapuni Kū HouMalia paha ʻo ke kiʻi maikaʻi loa o ka hoʻohana ʻana i ka ʻenehana ʻo ia ka hoaaloha ʻo Roger Williams me ka Instituto alakaʻi alakaʻi kūpina ma aneʻi ma Indianapolis. Ua kanu ʻo Roger iā ia iho ma Facebook e hoʻohui me nā ʻōpio āpana.

Hoʻokomo ka ʻōnaehana alakaʻi alakaʻi ʻōiwi (ELI) i ka poʻe ʻōpio o ka moku ʻo Indianapolis i ka lilo ʻana i mea kuleana i ko mākou kaiāulu ma o nā polokalamu Help Indy Online (HIO) a me Community Access Point (CAP). Loaʻa iaʻu nā eVites mai iā Roger i kēlā me kēia pule ... pono ʻo ia e holo ma hoʻokahi haneli mile i ka hola. Makemake wau e kōkua iā ia i nā mea hou aku e hiki mai ana.

Koho wau iā Indy!Ua hoʻokuʻu aku mākou ʻo Pat Koho wau iā Indy!, kahi pūnaewele i hiki i nā kamaʻāina āpana a me nā alakaʻi ke kākau, i kā lākou ʻōlelo ponoʻī, e pili ana i ke kumu a lākou e aloha ai i ke kikowaena o Indiana. Hamama ke komo ʻana i ka pūnaewele a hana ʻino ʻole ʻia. Kupaianaha nā moʻolelo - a kuhikuhi maoli lākou i ka mea maikaʻi e pili ana iā Indy. Makemake mākou hiki iā mākou ke hoʻolilo i ka manawa hou aku ma ka pūnaewele - akā maikaʻi ia e ʻike maka i nā poʻe ma ke kūkae mai kēlā me kēia manawa. ʻO Indiana ʻiʻo nō ia!

Ma waho o The indianapolis Colts, ke hoʻomaka nei nō hoʻi ka nūpepa ʻāina e ʻike i ka waiwai i loko o ka pāpaho. Huli aku Nā IndyMoms, kahi pūnaewele maikaʻi e holo nei ka Nūpepa āpana e holomua i ka ʻike i hoʻokumu ʻia e ka mea hoʻohana. Makemake wau e hopu i kekahi mau nūhou ʻē aʻe. Loaʻa iā mākou kahi nūpepa ʻē aʻe maikaʻi loa ma ke kaona a me kahi mau pāʻoihana ʻoihana maikaʻi ʻelua (broadcast and print). Manaʻo wau hiki iā lākou ke hoʻomaikaʻi maikaʻi i kā lākou komo ʻana ma o Social Media.

MEA KAHAKAHA: E hoʻāʻo wau e ukali i nā nīnau hope loa i ka pō ʻapōpō!

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  1. 1

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