7 SEO Key Strategies Pono ʻoe e Hoʻohana i 2016

ʻoi aku ka maikaʻi 2016

I kekahi mau makahiki i hala aku nei, ua kākau wau i kēlā Ua make ʻo SEO. Ua hele iki ke poʻo inoa ma luna o ka luna, akā kū wau i ka ʻike. Ua hopu koke ʻo Google me kahi ʻoihana e pāʻani ana i nā ʻenekini huli a hopena i ka maikaʻi o nā ʻenekia huli nui. Ua hoʻokuʻu lākou i kahi moʻo o nā algorithms ʻaʻole i paʻakikī i ka hoʻohana ʻana i nā kūlana huli, ua kanu lākou i nā mea i loaʻa iā lākou e hana ana i blackhat SEO.

ʻAʻole ia e ʻōlelo ʻia ʻaʻole pono e hoʻonui ʻia kahi pūnaewele no ka ʻimi organik. ʻO ia wale nō nā ʻoihana SEO i kaupalena i ko lākou ʻike i ka backlinking a me ke kūlana kiʻekiʻe i loaʻa iā lākou iho ma waho o ka hana. Huli nā loea e like me ʻO kā mākou ʻoihana wānana i nā loli a haʻi aku i kā mākou mea kūʻai aku e kūʻē i ka manipula, a i kēia manawa ke holo maikaʻi nei kā mākou ʻoihana. Akā ʻo kā mākou ala e hele aku nei he multi-channel a ʻaʻole kau palena iki i ka ʻimi ʻana iā ia iho. ʻIke mākou i ke kākoʻo ʻana o ke kaiaolaola o nā mea uila i kekahi i kekahi.

Ua hala nā lā i ka manawa a SEO e pili ana i ka nānā ʻana i nā huaʻōlelo nui, nā backlinks a me nā ʻaoʻao 1 kūlana kiʻekiʻe. Ke maʻalea nei nā ʻenekini huli, ʻo ia ke ʻano o ka alakaʻi ʻana o ka ʻoihana ʻo David Amerland, a ke maikaʻi nei lākou i ka hoʻomaopopo ʻana i ka manaʻo o ka mea hoʻohana a pehea e hiki ai iā lākou ke hoʻolako me ka waiwai. Eia nō naʻe, ka ʻū wale ʻana i kāu pūnaewele me nā ʻatikala a me nā kiʻi nani ʻaʻole e ʻoki iā ia inā ʻaʻole ʻoe e aʻo hou e pili ana i kēia mau hoʻolālā a lilo i ʻoi aku ka maikaʻi ma SEO no 2016. ʻO Jomer Gregorio, Digital Marketing Philippines

Inā he mākeke mākeke ʻoe a makemake e lilo i ʻoi aku ka maikaʻi ma SEO, paʻi kēia infographic mai Jomer ma nā mea āpau āpau i ka ʻenekia huli hou. Eia nā ʻōkuhi 7 nui no 2016 SEO:

  1. Hoʻomaopopo i nā mea nui a me ka liʻiliʻi o ka helu ʻana no ka 2016 - Wahi a Moz, ʻoluʻolu kelepona, ʻike ʻike waiwai, ʻikepili hoʻohana, heluhelu heluhelu, a hoʻolālā ma luna o ka papa inoa. Ua heleleʻi nā loulou i uku ʻia a me nā heleuma i ka hopena (a hiki i nā loulou i uku ʻia ke hōʻeha i kāu hōʻino).
  2. Optimize no ka Huli Kelepona - Ua hoʻonui ka ʻimi pūnaewele i 43% YoY, me 70% o nā hulina pūnaewele e alakaʻi ana i kahi hana i loko o ka hola ..
  3. Nānā i ka Manaʻo Mea hoʻohana - Ma kahi o nā huaʻōlelo nui, e noʻonoʻo e pili ana i nā huaʻōlelo lōʻihi o ka huelo lōʻihi a me nā kumuhana āpau. Ua ulu nā ʻenekini huli e hoʻomaopopo i ka manaʻo o ka mea hoʻohana, no laila hiki iā ʻoe ke kākau i nā ʻike kūlohelohe e pili ana i nā prospect a me nā mea heluhelu.
  4. ʻO ke hele ʻana i kahi wahi kahi ala maikaʻi e hele ai - ʻO ka hapalua o nā malihini kipa pūnaewele e kipa aku i ka hale kūʻai i loko o ka lā. E hōʻoia i ka helu pololei ʻia ʻana ma Bing, Google, a me Yahoo! nā ʻimi ʻoihana me nā leka paʻa mau.
  5. ʻOi aku ka maikaʻi o ka maikaʻi - E hōʻoki i ka hana ʻana i kahi laina hana mau o ka ʻike mau a hoʻopukapuka i ke kuhina nui, ka naʻau aʻo a me nā ʻike lehulehu i hāʻawi i ka ʻike maikaʻi loa ma ka pūnaewele ma nā kumuhana kikoʻī.
  6. Pūnaewele palekana a me SEO - Ke neʻe nei i kāu pūnaewele i kahi pilina paʻa (e like me kā mākou i hana ai), hāʻawi paha iā ʻoe i ka lihi āu e ʻimi nei ma luna o kāu mau hoʻokūkū. He neʻe paʻa inā ʻoe e ʻohiʻohi i kēlā me kēia ʻano o nā ʻikepili.
  7. E huli i kāu ʻike ma o Leo - ʻO Apple Siri, Google Now a me Microsoft Cortana nā kōkua uila āpau me hoʻokahi hiʻohiʻona ka hiki ke ʻimi a loaʻa i ka ʻike ma ka pūnaewele. Me nā ʻike lōʻihi aku, hiki i nā ʻatikala piha ke hāʻawi iā ʻoe i ka manawa hou aku i ka ʻimi ʻana i ka leo ma mua o ka liʻiliʻi o ka ʻike ever ever green.

Eia ka 2016 SEO Strategy Infographic

Nā Hoʻolālā 2016 SEO

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