Pehea e kūkulu ai i kahi funnel Marketing Media

pōʻai kūʻai pāʻoihana kaiapili

I ka olelo ka pūniu ʻano kekeke iaʻu ke hoʻomau wau e hana me nā mea kūʻai aku e hoʻomaikaʻi i ko lākou alo pūnaewele a ʻike mākou i ka ʻikepili mai nā kākoʻo e like Pono ma Interactive. ʻAʻohe o ka nui o ka nui i kūlike i nā funnel āpau ma waho. Lawe nā prospect āpau i nā ala ʻokoʻa loa i alakaʻi iā lākou i ka hoʻohuli a haʻalele paha. Akā ka huaʻōlelo ka pūniu ʻo ia ka mea i maʻa ka hapa nui o ka poʻe ke pili mai ke kaʻina kūʻai aku a me ke kaʻina kūʻai ʻana ... he nui nā alakaʻi me kekahi mau mea kūʻai aku e puka ana. Loaʻa iaʻu ... ʻo ia wale nō ka ʻoiaʻiʻo, ʻoiaʻiʻo, ʻoi aku ka paʻakikī.

Maopopo iā ʻoe aia nā mea āpau ma kēia mau pūnaewele kaiaulu, no laila ʻaʻole wau e hānau iā ʻoe me nā stats i ka helu o nā mea hoʻohana i kēlā me kēia pūnaewele kaiaulu. Akā ua ʻike ʻoe he 51% paha ʻoe e kūʻai aku i kahi huahana inā lohe ʻoe i nā mea maikaʻi e pili ana iā ia ma Facebook? A i ʻole, ʻoi aku, 68% paha ʻoe e kūʻai aku i kahi huahana inā heluhelu ʻoe e pili ana iā ia ma Twitter? ʻO Neil Patel

ʻO kēlā ʻae, he mea nui e hoʻomaopopo pehea e hiki ai i nā pāpili kaiaulu ke hāʻawi ka hoʻomaopopo, ka mana, ka hoʻolaha a me ka hoʻolilo no kāu huahana a me nā lawelawe. ʻO Neil lāua ʻo Pani ʻo Quicksprout i kēia infographic me ka hōʻeuʻeu o ka luna i luna a i lalo ke kūʻai aku ʻana. Eia nō naʻe, manaʻo wau ua nalowale ke kumu nui o ka kūʻai ʻana i ka pāpili - hilinaʻi. Hoʻohuli ʻia ka hilinaʻi e nā manaʻo o kāu pūnaewele, ka pili pili i ka naʻau āu e kiʻi ai me kāu mau pepeiao, a me ka mana āu i hoʻokumu ai ma ka pūnaewele. Kūpono nā hoʻololi ʻana ke hilinaʻi wale ka poʻe iā ʻoe.

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