Cdp
Martech Zone nā ʻatikala i kau ʻia cdp:
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CRM a me nā Paepae ʻIkepili
Optimove: Ke alakaʻi nei i nā pilina o nā mea kūʻai aku me AI
He alakaʻi ʻoihana ʻo Optimove ma ke ʻano o ka hoʻokele pili ʻana i nā mea kūʻai aku (CRM), i ʻike ʻia no kāna orchestration alakaʻi ʻia e AI, nā ʻike kikoʻī o ka mea kūʻai aku, a me ka hoʻokokoke multi-channel. Hoʻohanohano ʻia ka ʻoihana no kona hiki ke hoʻopilikino i nā huakaʻi mea kūʻai aku ma ke ʻano nui a hōʻoia i ka kamaʻilio maikaʻi ʻana a me ka hoʻopili ʻana ma nā wahi pili o nā mea kūʻai aku. Ua loaʻa iā Optimove nā helu kūpono ma 12 mau koina ma Forrester's Wave no Cross-Channel Campaign…
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ʻO Ecommerce a me Retail
Bloomreach: Hoʻoikaika i nā mea kūʻai kālepa E-commerce e alakaʻi i nā hopena hou aku me ka liʻiliʻi liʻiliʻi
Ua ʻike nā makahiki i hala iho nei i ka wikiwiki o ka e-commerce i ka wikiwiki breakneck. A ʻoiai ua piʻi ka ulu ʻana i kēia manawa, ʻaʻole i hiki i ka hiki o ka e-commerce i kona palena. Ma mua o ʻelua piliona kānaka i kūʻai aku ma ka pūnaewele ma 2022, a e hoʻomau wale ʻia kēlā mau helu i ka makahiki e hiki mai ana. He mea paʻakikī kēia no nā mea kūʻai aku, ʻaʻole…