Nā B2B Ke kūʻai aku ʻana ʻike ʻike ʻike

Ua hoʻohiehie ka maʻi ahulau i nā ʻano kūʻai aku o nā mea kūʻai aku e like me ka hoʻololi ʻana o nā ʻoihana i nā hana a ke aupuni i hana ʻia e hoʻāʻo e pale i ka hoʻolaha wikiwiki ʻana o COVID-19. I ka paʻa ʻana o nā ʻaha kūkā, neʻe aku nā mea kūʻai aku ʻo B2B i ka pūnaewele no ka ʻike a me nā kumuwaiwai uila e kōkua iā lākou ma o nā pae o ka huakaʻi a ka mea kūʻai mai B2B. Ua hui pū ka hui ma Digital Marketing Philippines i kēia infographic, B2B ʻIke Kūʻai ʻIke i 2021 e hoʻokele i ka home 7 kū i ke kikowaena o ka ʻike B2B.

Hoʻololi Digital: I ka hui ʻana o CMO a me CIO, e lanakila ana kēlā me kēia

Ua hoʻonui ʻia ka hoʻololi digital ma 2020 no ka mea pono ia. ʻO ka maʻi ahulau i hana i nā kaʻina hana kaiaulu a pono hou i ka noiʻi huahana a me ke kūʻai ʻana no nā ʻoihana. Ua koi ʻia nā ʻoihana i loaʻa ʻole kahi kikohoʻe ikaika e hoʻomohala koke i hoʻokahi, a neʻe nā alakaʻi ʻoihana e hoʻonui i ka nui o ke kahawai kikohoʻe i hana ʻia. He ʻoiaʻiʻo kēia i loko o ka B2B a me kahi B2C: Loaʻa paha i ka maʻi ākea i nā palapala alanui hoʻololi wikiwiki

Outsourcing B2B Kēpau Hanana 2021: Nā Kiʻikuhi 10 kiʻekiʻe e aloha ai i waho

Inā pili ʻoe i kekahi ʻoihana B2B, wikiwiki ʻoe e aʻo i kēlā hanauna alakaʻi he mea nui ia i ka hana ʻana i ka ʻoihana. I ka ʻoiaʻiʻo: 62% o nā ʻoihana B2B i ʻōlelo ʻo ka hoʻonui ʻana i kā lākou nui alakaʻi ka mea nui i mua. Hōʻike Gen Demand Eia naʻe, ʻaʻole maʻalahi ka hana ʻana i lawa ke alakaʻi e hōʻoia ai i ka hoʻihoʻi wikiwiki ʻana i ka hoʻopukapuka (ROI) — a i ʻole kekahi loaʻa kālā, no ia mea. Ua hōʻike ʻia he 68% o nā ʻoihana e hakakā nei me ka hanauna kēpau, a me kekahi

Nā Kumu 5 no nā B2B Marketers e hoʻohui i nā bot i kā lākou Strategic Marketing Digital

Hoʻomaopopo maʻalahi ka pūnaewele i nā bots e lilo i polokalamu polokalamu e holo i nā hana automate no nā ʻoihana ma ka pūnaewele. Ua puni ʻo Bots no kekahi manawa i kēia manawa, a ua ulu aʻe mai ka mea ma mua. Hāʻawi ʻia nā bots i kēia manawa me ka hāpai ʻana i kahi nui o nā hana no ka papa inoa ʻokoʻa o nā ʻoihana. Nānā ʻole inā ʻike mākou i ka loli a ʻaʻole paha, ʻo nā bots kahi ʻāpana hoʻohui o ka kāwili kūʻai ʻana i kēia manawa. ʻO Boti

ʻIke Gated: Kou ʻīpuka i nā alakaʻi B2B maikaʻi!

ʻO ka ʻikepili gated kahi hoʻolālā i hoʻohana ʻia e nā ʻoihana B2B he nui e hāʻawi i ka ʻike maikaʻi a me ka waiwai e kiʻi i nā alakaʻi maikaʻi i ka hoʻololi. ʻAʻole hiki ke kiʻi pololei ʻia i ka ʻike pili i ka puka a hiki i kekahi ke kiʻi iā ia ma hope o ka hoʻololi ʻana i kekahi ʻike nui. 80% o nā waiwai kūʻai B2B e hoʻopili ʻia; e like me ka hoʻolālā o ka ʻike gated i nā hui hanauna alakaʻi B2B. Hubspot He mea nui ia e ʻike i ke koʻikoʻi o ka ʻike gated inā ʻoe he ʻoihana B2B a pēlā aku