Mākou vs. Hoʻohui ʻia ʻoe?

tunedinMa hope o ka heluhelu ʻana i kekahi Hoʻokomo ʻia, Ua hoihoi loa ʻia wau e kekahi o nā nīnau i hāpai ʻia e ka hui ma Mākaʻikaʻi Pragmatic. Ke kamaʻilio nei kāu pūnaewele e pili ana i kāu ʻoihana a e kamaʻilio paha e pili ana i kāu mea kūʻai aku?

Though it's important to justify your authority in your space, it's much more important for you to speak to what you've achieved for your customers. I posed the question on Twitter a ua nānā ʻia mai kekahi o nā poʻe, me Andy Beal of ʻOihana Pilgrim.

Ua hoʻoholo wau e hoʻāʻo iaʻu iho ... ke kamaʻilio nei wau e pili ana iaʻu iho ma kaʻu blog ma mua o ka poʻe heluhelu. Ua kākau wau i kahi Tuned In Calculator e ʻike ai! Hoʻopili ka calculator i kāu hānai a ana i ka nui o I, me, we, you, you're, us, etc. i ka ʻike o ka hānai. Kaupaona ʻia nā poʻo inoa ʻoi aku ka maikaʻi!

Eia nā hopena no kaʻu blog, kahi 9 mai ka 10:
hoʻolohe ʻia i ka hopena

ʻO kēia ke kumu o kaʻu kamaʻilio ʻana oe ka hapa nui o ka manawa! ʻO ka mea hoihoi loa, ua kau wau i nā helu hānai o kekahi mau papa inoa A-nui a ʻo nā hopena a puni ka pālākiō! E hāʻawi aku i kahi pana! Inā loaʻa iā ʻoe nā Narcissists (kahi helu 0), e ʻike iaʻu. Ua leʻaleʻa wau me nā poʻo inoa o nā hopena.

A e ʻae e kiʻi i kahi kope o Hoʻopili ʻia: wehe i nā manawa kūpono i alakaʻi ʻia i nā hopena ʻoihana. It's an outstanding book on effectively communicating with customers and prospects in order to grow your business. My favorite feature of the book is that each section provides real-world examples of Tuned In companies!

13 Comments

  1. 1

    ʻAʻole wau i hana maikaʻi. 60% e pili ana iaʻu iho. Akā ʻaʻole maopopo iaʻu maopopo iaʻu kēia. ʻO kaʻu blog ia. ʻAʻole wau e hoʻāʻo e kamaʻilio e pili ana i kaʻu mau mea kūʻai aku. Ke hoʻāʻo nei wau e kamaʻilio * iā * lākou i hiki ʻole ke hoʻohana iaʻu i nā huaʻōlelo e like me “I” a me “me”. Inā wau e kuʻi i ke kope no ke koena o kaʻu pūnaewele, hāʻule paha ka mea ʻo "me" i 10% a ʻoi aku paha.

    • 2

      ʻAe like wau, ʻo Patric. ʻO kahi nānā liʻiliʻi wale nō e ʻike ai a kamaʻilio mau paha ʻoe e pili ana iā ʻoe iho. ʻOiai mākou e kamaʻilio e pili ana iā mākou iho, manaʻo wau he mea nui e kau ia i loko o ka pōʻaiapili NO ka poʻe hoʻolohe. 'Lelo nui wau e pili ana iaʻu iho ma ka blog, akā hoʻāʻo wau e haʻi aku no ke aha he mea nui na lākou!

  2. 3

    Mea hana maikaʻi! Ua helu au i like me Patric. Ma ke ʻano he kulekele, he mea kōkua, ʻoiai au e ʻae he nui nā loli e hoʻopili i ka manaʻo nui o kekahi helu. Ke ana ʻana i kāu blog ma kahi o ka manawa, ka ukali ʻana i kahi loli, ʻoi aku paha ka waiwai ma mua o ka nānā ʻana i kahi helu kikoʻī.

  3. 4

    Ma Marketing Pilgrim, kamaʻilio mākou e pili ana iā "ʻoe" 60% o ka manawa. Hauʻoli wau i kēlā, no ka mea heluhelu ka poʻe i ka blog i mea e hiki ai i ʻaneʻi ko mākou manaʻo ma ke kūkala nūhou a pehea ka hopena iā “lākou.” No laila he kaulike maikaʻi.

    I kēia manawa, ke kūʻai aku nei ʻoe i kahi huahana a lawelawe paha, 90% kahi pahuhopu e ʻimi ai.

    Nani nā mea hana Doug!

  4. 6

    Doug,

    Hauʻoli ʻoe i ka hauʻoli i ka puke. ʻO kēia kahi hana mua weliweli i ka loiloi ʻana i kahi āu ma ke ʻano o ka Tuned In. Mahalo no ka kaʻana like ʻana. Ke nānā nei mākou i nā ala like e loiloi i ka maikaʻi o kā mākou ʻike i ka mākeke, e hana ana i nā huahana e hoʻonā i nā pilikia o ka mākeke maoli a hoʻomaka i nā hopena e pane i nā mea kūʻai. Makemake wau e kaʻana like aku iā lākou me ʻoe a me kou kaiāulu.

    Phil, Craig lāua ʻo David

    • 7

      Phil,

      Mahalo a nui loa no kēia kū ʻana mai! Ua hauʻoli loa wau i ka puke a mahalo i ka transparency o kā ʻoukou hui - ʻike ʻia ua lawe maoli ʻoukou e ka poʻe i ka waiwai o ka ʻike a me nā makahiki o ka ʻike a waiho i lalo o ka uhi hoʻokahi. ʻOihana nui!

      Doug

  5. 8

    Mahalo no ka mea hana Doug. Ua helu 50-50 au. No kahi pūnaewele blog e lilo i ke kaulike maikaʻi e like me kā Andy i ʻōlelo ai.

    No nā pūnaewele ecommerce he nui, pono mākou e noʻonoʻo iā lākou ma mua o kahi pepelu pūnaewele wale nō ma ka ʻoihana. ʻOiaʻiʻo nō ʻoi aku nā "ʻo ʻoe" a i ʻole "kāu" mau huaʻōlelo e hōʻike ʻia ma kahi pūnaewele (leka uila a i ʻole nā ​​hoʻolaha) e hāʻawi nei i kahi huahana / lawelawe e lilo i kahi mahele kūʻai maikaʻi aʻe ma mua o ka mea i ʻoi aku ʻo "I" a me "ʻo wau" ia. ʻO kēia nā manaʻo kumu i hope o ka hana kope nui.

    ʻO kahi puke kope kope maikaʻi no ka poʻe e hoʻomaka me ia ka puke kahiko na Claude Hopkins, Hoʻolaha ʻepekema. He pono kēia e heluhelu (inā ʻaʻole ʻoe i hana pēlā) a ʻo ka hapa nui o nā ʻoihana ʻoihana kūleʻa i hoʻohana iā ia e hoʻololi i kā lākou kālepa ʻana e hoʻonui ai i nā kūʻai. ʻOiai no ka poʻe i heluhelu ia, uku ia e heluhelu i kekahi mau manawa hou.

  6. 9

    He aha nā mea hana weliweli. Mahalo no ka haku ʻana. Hauʻoli wau i ka ʻōlelo ʻana ua helu kaʻu blog i kahi 9. (Nani ke kaniʻuhū o ke kōkua - e noʻonoʻo inā he helu maikaʻi ʻole kekahi o nā kāne nāna i kākau ka puke ...) E mālama, e David

  7. 10

    Nā Kiʻi Me: 85 Nā Manaʻo ʻē aʻe: 91

    Kūpono (5 mai 10)

    Hmmm… Kuhi wau he hana kaʻu ma kaʻu.

    Mea hana pono nō naʻe mahalo

  8. 11
  9. 12

    Douglas, Mahalo no ka kaʻana like ʻana i kāu Caledator i hoʻonohonoho ʻia. He mea nui wau i ka puke ʻo Tuned In a naʻu no nā mea hana e kōkua mai iā mākou e ʻike hou aʻe i kā mākou hiki pōkole.

    Makemake wau e ʻike i nā mea hou aʻe e pili ana i ka pehea āu e noʻonoʻo ai i ka helu. Ua kau paha ʻoe i ka ʻike e pili ana i nā ana āu e hoʻohana ai e hoʻomaulia i ka helu? E hoʻohana wau i kāu mīkini helu e hoʻomaikaʻi ai i kaʻu helu. ʻO ka ʻike pehea e loaʻa ai i ka helu ka mea e kōkua hou aku. -Michael

  10. 13

    Mahalo iā Douglas mea hana maikaʻi loa a kau ʻia - ua loaʻa ʻia kaʻu mea 10/10
    (Nā Kiʻi: 1 Nā Manaʻo ʻē aʻe: 80) Ke kuhi nei wau e pono wau e nānā hou aku iaʻu…
    Malia paha e loaʻa iā ʻoe kahi manawa e kū ma kaʻu blog i kekahi manawa - http://www.kasumiseo.co.uk/ - Blog wau e pili ana iā SEO a me Marketing Pūnaewele (ʻoiaʻiʻo e hāʻawi iaʻu i kahi kiko keu !!!)
    No ka hoihoi i kou manaʻo he hopena maikaʻi loa ia no kāu calculator?

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