No ke aha e ʻai ai ka ʻīlio ʻīlio?

ʻAʻakaKākau ʻo Seth Godin e pili ana nā mea hoʻokalakupua a ua kākau ʻo Dilbert mea nāna ʻo Scott Adams e pili ana i ka hoʻoponopono ʻana.

Nā manaʻo Seth:

I kēlā me kēia lā, aia he mau haneli o nā ʻoihana hoʻolaha e hana nui ana, e hoʻāʻo nei e ʻike pehea e heʻe ai i nā manaʻo ʻoihana i loko o ka ʻōnaehana ma lalo o ke ʻano he homemade a maoli ia.

Ke haohao nei ʻo Seth i ka manawa e hoʻomaka ana ka poʻe kālaiʻāina e hana i ka pāpili kaiaulu ... manaʻo wau ʻaʻole ʻo ia i hoʻolohe ua hoʻāʻo mua ʻo Katherine Harris me kāna blog i ka wā i hana ai kekahi limahana i nā ʻōlelo mua (i nānā pono ʻia iā lākou e ka IP address e kahi kamaʻāina kiaʻi) .

Hoʻolālā ʻo Scott:

Inā loaʻa ka manuahi, no ke aha e lanakila mau ai nā moho kiʻekiʻe me nā lauoho maikaʻi i nā koho balota?

ʻAʻole maopopo iaʻu inā ʻoe i lohe e pili ana i ka "ʻeleʻele pāpale" me ka huli ʻana o ka ʻenekini huluhulu keʻokeʻo, akā ʻo ia ka dichotomy maikaʻi o kēia kumuhana ʻO ka Black Hat SEO ka hana o nā ʻenekini huli e loaʻa ai ke kau ʻana ma o nā ʻano ʻoiaʻiʻo ʻole. ʻO White Hat SEO ka ʻenekini o ka ʻike e hoʻomaikaʻi ai i ke kau ʻana ma nā ʻĀina Huli i mea e hoʻomaikaʻi ai i nā hopena ʻoihana. ʻO ka pahuhopu o nā mea ʻelua e hoʻomaikaʻi i ka hoʻonoho huli ... akā ke hana nei ka pāpale keʻokeʻo iā ia no ka mea manaʻo lākou he ʻoi aku ka maikaʻi o ke kau ʻana.

ʻO kaʻu pane i ka nānā ʻana iā Seth a me ka ʻōlelo a Scott, he naʻaupō ka poʻe. Hilinaʻi mākou i ke alo, ʻaʻala, momoku ahi, lūlū lima ... he kala. Hoʻopuka kēia mau hopena kūwaho āpau i nā manaʻo i loko o mākou. Lana ka manaʻo o nā mākeke ʻo ka hui kūpono o nā manaʻo e alakaʻi iā mākou e kūʻai. Kākaʻikahi loa mākou e hoʻāʻo e hana i ka hana nui e hoʻomaopopo maoli ai i kekahi mea. Inā makemake ʻoe e kūʻai aku i kekahi mea crappy i kekahi, e haʻi iā lākou pehea haha aku, ʻaʻole ka maikaʻi o ka hana.

ʻO kekahi mau laʻana ʻē aʻe:

  • Ke kūʻai aku nei ʻo Paris Hilton i nā hamburger.
  • Ke kūʻai aku nei ʻo Verizon i kā lākou 'pūnaewele o nā kaukani' ma hope ou (makemake wau ma hope o ka counter)
  • Ke kūʻai aku nei ʻo Nascar iā UPS Shipping

ʻO ke kanaka ikiHeck, hiki iā ʻoe ke hoʻoiho i kāu mele punahele mai kahi kālepa Tide ma ka Kahua kuʻi! Mai piliwi iaʻu? Eia kekahi:

[leo: https: //martech.zone/audio/tidesong.mp3]

ʻO ia ke kumu like no ke ʻano o ka ʻai ʻana o ka ʻīlio. ʻĪlio makapō makapō mai ʻike i nā kala e like me kā ke kanaka ʻike. ʻAʻole hoʻokomo ka kala i ka ʻono a i ʻole ka meaʻai. ʻAʻole ia he manipulative no kahi hui meaʻai ʻīlio e hoʻohui i ka penaʻai i ka meaʻai ʻīlio ʻoiai no kahi ʻoihana e hoʻonohonoho i kahi waiho phony ma Digg? ʻOiaʻiʻo ... akā ʻo ka ʻoiaʻiʻo ke kūʻai aku nei nā poʻe no ka mea he "maikaʻi" ia. ʻO wai e makemake e lawe i ka manawa e nānā i ka hope o ka pūʻolo no ka momona momona, nā mea hana hana, nā mea kūlohelohe ... ʻaʻole ka hapa nui o mākou.

Ke loaʻa ka pōmaikaʻi i ka hoʻoponopono ʻana i ka poʻe a i ʻole ʻenehana, e kokoke mau ana nā pāpale ʻeleʻele e loaʻa kālā iā ia.

3 Comments

  1. 1
  2. 2

    ʻAʻole makapō nā ʻīlio.
    Hiki iā ʻoe ke hoʻokau i kou manaʻo me ka hōʻike ʻole ʻana i kou lapuwale ma ka ʻōlelo ʻana e hilinaʻi nā ʻīlio i ko lākou ʻala, ʻoi aku ma mua o ka ʻike maka, a no laila ʻo ka waihoʻoluʻu meaʻai wale nō ka mea e ʻoi aku ka maikaʻi o ka meaʻai i ka mea kūʻai. Ke hoʻāʻo nei wau e hana noiʻi ma aneʻi, akā ʻaʻole maikaʻi ka Pūnaewele no ia mea ʻoiai hiki i kekahi pupule naʻaupō ke kākau i kahi ʻatikala ma ka pūnaewele.

    • 3

      Aloha Marilyn,

      Ua hala ʻoe i ke kiko o ka pou - ʻaʻole i kala ʻia ka ʻai a ka ʻīlio no ka ʻīlio, kala ia no ke kanaka e kūʻai ana. ʻAe, hiki i nā ʻīlio ke ʻike kekahi nā kala.

      Lana koʻu manaʻo i kekahi lā e hiki i kāu ʻano ke hopu me kou hiki ke hāʻawi i kahi ʻōlelo kūpono.

      Mahalo no ka hoʻomaha ʻana,
      Doug

Pehea kou manaʻo?

Ke hoʻohana nei kēia pūnaewele i ka Akismet e ho'ēmi i ka spam. E aʻo pehea e hanaʻia ai kāuʻikeʻikepili.